Gerald Albaum – författare
Visar alla böcker från författaren Gerald Albaum. Handla med fri frakt och snabb leverans.
3 produkter
Modern American Capitalism
Understanding Public Attitudes and Perceptions
Av Robert A. Peterson, Gerald Albaum m. fl.
Inbunden, 1990
1095 kr
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Peterson, Albaum, and Kozmetsky have systematically and formally documented here the American public's understanding of, attitudes toward, and perceptions regarding capitalism in the 1980s, and in so doing, have provided the first book to focus expressly on capitalism through empirical survey …
International Marketing and Export Management
Av Gerald Albaum, Alexander Josiassen m. fl.
Häftad, 2016
1087 kr
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Albaum, Duerr & Josiassen, International Marketing and Export Management, 8e International Marketing and Export Management 8e offers an accessible state-of-the-art text in international marketing. The book covers the evolving internationally competitive landscape that almost all firms and consumers …
International Marketing and Export Management
Av Michael Polonsky, Alexander Josiassen m. fl.
E-bok, 2016
820 kr
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International Marketing and Export Management offers an accessible text in international marketing. The book covers the evolving internationally competitive landscape that almost all firms and consumers find themselves acting in today. Consumers because they often make consumption choices where …