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Three Hs: Hotels, Hospitality and Holidays
Strategies for Successful Place Brands in the Post-Pandemic “New Normal”
Av Gulbin Durmaz, Pantea Foroudi m. fl.
Inbunden, 2026
1853 kr
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The Three Hs: Hotels, Hospitality and Holidays – Strategies for Successful Place Brands in the Post-Pandemic "New Normal" examines how place branding is being fundamentally reshaped in the aftermath of the COVID-19 pandemic. As global tourism, hospitality, and holiday industries confront disrupted …