H. Berghoff – författare
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6 produkter
Decoding Modern Consumer Societies
Av H. Berghoff, U. Spiekermann
Inbunden, 2011
568 kr
Lägg i varukorg
Drawing on a wide range of studies of Europe, the United States, Asia, and Africa, the contributions gathered here consider how political history, business history, the history of science, cultural history, gender history, intellectual history, anthropology, and even environmental history can help …
Rise of Marketing and Market Research
Av H. Berghoff, P. Scranton m. fl.
Inbunden, 2012
568 kr
Lägg i varukorg
This volume serves up a combination of broad questions, theoretical approaches, and manifold case studies to explore how people have sought to understand markets and thereby reduce risk, whether they have approached this challenge with a practical view based on their own business acumen or used the …
Decoding Modern Consumer Societies
Av U. Spiekermann, H. Berghoff
E-bok, 2012
785 kr
Lägg i varukorg
Drawing on a wide range of studies of Europe, the United States, Asia, and Africa, the contributions gathered here consider how political history, business history, the history of science, cultural history, gender history, intellectual history, anthropology, and even environmental history can help …
Rise of Marketing and Market Research
Av U. Spiekermann, P. Scranton m. fl.
E-bok, 2012
785 kr
Lägg i varukorg
This volume serves up a combination of broad questions, theoretical approaches, and manifold case studies to explore how people have sought to understand markets and thereby reduce risk, whether they have approached this challenge with a practical view based on their own business acumen or used the …
Decoding Modern Consumer Societies
Av H. Berghoff, U. Spiekermann
Häftad, 2011
568 kr
Lägg i varukorg
Drawing on a wide range of studies of Europe, the United States, Asia, and Africa, the contributions gathered here consider how political history, business history, the history of science, cultural history, gender history, intellectual history, anthropology, and even environmental history can help …
Rise of Marketing and Market Research
Av H. Berghoff, P. Scranton m. fl.
Häftad, 2012
568 kr
Lägg i varukorg
This volume serves up a combination of broad questions, theoretical approaches, and manifold case studies to explore how people have sought to understand markets and thereby reduce risk, whether they have approached this challenge with a practical view based on their own business acumen or used the …
