Holly K. Overton - Böcker
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3 produkter
3 produkter
1 750 kr
Skickas inom 11-20 vardagar
Through original case studies and analyses of real-life media experiences, Media Ethics challenges readers to think analytically and critically about ethical situations in mediated communication.This textbook provides a comprehensive introduction to the theoretical principles of ethical philosophies, facilitating awareness and critical reflection of ethical issues. In each chapter, the authors examine case studies spanning several continents and geopolitical and cultural contexts. To provide a framework for analyzing the cases and exploring the steps in moral reasoning, the book introduces the Potter Box, a powerful tool for moral analysis. Focusing on a wide range of ethical issues faced by media practitioners and news organizations, the cases in this new twelfth edition include the most prominent concerns in journalism, broadcasting, advertising, public relations, and entertainment today. It explores new topics such as the use of ChatGPT in newsrooms, the privacy implications of biometric technologies, the role of public relations in political campaigns, and advertisers’ approach to sustainability and climate change.This core textbook is ideal for classes in media and communication ethics, journalism, public relations, advertising, entertainment media, and popular culture.Online instructor and student resources, including video introductions to each chapter, PowerPoint slides, sample discussion and exam questions, and links to further resources, are available at www.routledgelearning.com/mediaethics.
3 045 kr
Skickas inom 10-15 vardagar
Through original case studies and analyses of real-life media experiences, Media Ethics challenges readers to think analytically and critically about ethical situations in mediated communication.This textbook provides a comprehensive introduction to the theoretical principles of ethical philosophies, facilitating awareness and critical reflection of ethical issues. In each chapter, the authors examine case studies spanning several continents and geopolitical and cultural contexts. To provide a framework for analyzing the cases and exploring the steps in moral reasoning, the book introduces the Potter Box, a powerful tool for moral analysis. Focusing on a wide range of ethical issues faced by media practitioners and news organizations, the cases in this new twelfth edition include the most prominent concerns in journalism, broadcasting, advertising, public relations, and entertainment today. It explores new topics such as the use of ChatGPT in newsrooms, the privacy implications of biometric technologies, the role of public relations in political campaigns, and advertisers’ approach to sustainability and climate change.This core textbook is ideal for classes in media and communication ethics, journalism, public relations, advertising, entertainment media, and popular culture.Online instructor and student resources, including video introductions to each chapter, PowerPoint slides, sample discussion and exam questions, and links to further resources, are available at www.routledgelearning.com/mediaethics.
Sociopolitical Advocacy and the Role of Public Relations
Theoretical Developments and Emerging Perspectives on Corporate Social Advocacy and Related Constructs
Inbunden, Engelska, 2026
2 166 kr
Skickas inom 10-15 vardagar
This volume explicates the role of sociopolitical advocacy and other related constructs as forms of prosocial communication.Bringing together a diverse group of scholars, this volume provides comprehensive conceptualizations and discussions of key constructs related to prosocial communication—including corporate social advocacy (CSA), corporate political advocacy (CPA), corporate racial responsibility (CRR), corporate social responsibility (CSR), and CEO activism—through perspectives grounded in public relations, marketing, and communication theory. The chapters examine theoretical underpinnings of sociopolitical advocacy to offer understanding of both normative and instrumental drivers of advocacy, relationship building, effective and ethical advocacy messaging, and how advocacy intersects with subdisciplines of public relations. With attention to current issues, the book also examines principles and concepts of advocacy and explains how they have been applied in research and practice in various organizational contexts to address how societal changes will impact sociopolitical advocacy research and practices in the future.Offering both a strong introduction to topics for novices as well as a more advanced interrogation of sociopolitical advocacy for more knowledgeable readers, this book will appeal to advanced students and researchers in public relations, strategic communication, organizational communication, and allied fields.Chapters 1, 6, 9, and 13 of this book are freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC BY-NC-ND) 4.0 license.