Ipek Altinbasak-Farina – författare

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3 produkter

1. 

   Ethics, Social Responsibility and Sustainability in Marketing

   Av Ipek Altinbasak-Farina, Sebnem Burnaz

   Inbunden, 2019

   2591 kr

   Lägg i varukorg

   This book addresses the rising concept of 21st century societal marketing which entails that marketers should fulfill the needs of their target group in ways that enhance the well-being of a society as a whole. In the past, social responsibility and corporate ethics may not have been the key …

2. 

   Ethics, Social Responsibility and Sustainability in Marketing

   Av Sebnem Burnaz, Ipek Altinbasak-Farina

   E-bok, 2019

   3276 kr

   Lägg i varukorg

   This book addresses the rising concept of 21st century societal marketing which entails that marketers should fulfill the needs of their target group in ways that enhance the well-being of a society as a whole. In the past, social responsibility and corporate ethics may not have been the key …

3. 

   Ethics, Social Responsibility and Sustainability in Marketing

   Av Ipek Altinbasak-Farina, Sebnem Burnaz

   Häftad, 2020

   2364 kr

   Lägg i varukorg

   This book addresses the rising concept of 21st century societal marketing which entails that marketers should fulfill the needs of their target group in ways that enhance the well-being of a society as a whole. In the past, social responsibility and corporate ethics may not have been the key …