John David Mann – författare

If money were about math, none of us would be carrying any debt.

The numbers are simple. What’s complicated is what we do with money. We use money to soothe our feelings and buy respect, to show how much we care or how little. We don’t simply earn, save, and spend money: we flirt with it, crave it, and scorn it; we punish and reward ourselves with it.

Without realizing it, we give money meaning it doesn’t really have—what former psychiatrist and current business coach David Krueger calls our “money story.” And in the process of playing out that money story, we often sacrifice the most important things in our life: our health, freedom, relationships, and happiness.

What is your money story?

The Secret Language of Money is a guided tour to the subconscious meanings we give money, the conflicted ways our brain deals with money, the reasons we tend to make the same money mistakes over and over—and most importantly, how you can change all that.

A brilliant blend of cutting-edge science and real-world application, The Secret Language of Money helps you rewrite your money story and find that elusive balance of wealth, health, and joy we all seek.

If money were about math, none of us would be carrying any debt.

The numbers are simple. What’s complicated is what we do with money. We use money to soothe our feelings and buy respect, to show how much we care or how little. We don’t simply earn, save, and spend money: we flirt with it, crave it, and scorn it; we punish and reward ourselves with it.

Without realizing it, we give money meaning it doesn’t really have—what former psychiatrist and current business coach David Krueger calls our “money story.” And in the process of playing out that money story, we often sacrifice the most important things in our life: our health, freedom, relationships, and happiness.

What is your money story?

The Secret Language of Money is a guided tour to the subconscious meanings we give money, the conflicted ways our brain deals with money, the reasons we tend to make the same money mistakes over and over—and most importantly, how you can change all that.

A brilliant blend of cutting-edge science and real-world application, The Secret Language of Money helps you rewrite your money story and find that elusive balance of wealth, health, and joy we all seek.

Penguin presents the audiobook edition of The Go-Giver Leader by Bob Burg and John David Mann, read by the authors with Ana Gabriel Mann.Ben is an ambitious young executive charged with persuading 500 employee shareholders to agree to a merger that will save their company. But despite his best efforts, he can''t convince anyone to buy in to the deal.During his week at the company, Ben realizes that his aggressive style is actually making it harder to reach his goals. Will Ben find a way to sway the shareholders before the climactic vote? The answer may surprise you, as you follow Ben on his journey to understanding that the path to genuine influence lies less in taking leadership than in giving it.

Brought to you by Penguin.A decade since its original publication, the term ''go-giver'' has become shorthand for a defining set of values embraced by hundreds of thousands of people around the world. Today this timeless story continues to help its readers find fulfilment and greater success in business, in their personal lives and in their communities.The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be.One day, desperate to land a key sale at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by many devotees simply as the Chairman. Over the next week, Pindar introduces Joe to a series of successful ''go-givers'' who teach him how to open himself up to the power of giving.Joe learns that changing his focus from getting to giving - putting others'' interests first and continually adding value to their lives - ultimately leads to unexpected results.The Go-Giver is a classic bestseller that brings to life the old proverb ''Give and you shall receive''.''This terrific book wonderfully illuminates the principles of contribution, abundance, service and success'' Stephen Covey, bestselling author of The 7 Habits of Highly Effective People''Most people don''t have the guts to buy this book, never mind the will to follow through and actually use it. But you do. And I''m certain that you''ll be glad you did'' Seth Godin, bestselling author of This is Marketing© Bob Burg and John David Mann 2010 (P) Penguin Audio 2022

Brought to you by Penguin.The sequel to the international bestseller The Go-Giver, applying its inspirational approach to real-world challenges.The Go-Giver took the business world by storm with its message that giving is the simplest, most fulfilling, and most effective path to success. It has inspired hundreds of thousands of readers; but some have wondered how the story''s lessons stand up to the tough challenges of everyday, real-world business.Bob Burg and John David Mann answer that question in Go-Givers Sell More, a practical guide that turns giving into the cornerstone of a powerful and effective approach to selling.Most of us think of sales as a struggle to make people do something they don''t really want to do. But that cut-throat mentality makes the process much harder than it has to be - especially in an economic downturn when customers are more suspicious and defensive than ever.It''s far more effective (and satisfying) when salespeople think like Go-Givers and focus on creating value for the customer. Cultivate a trusting relationship and provide outstanding service, and great results will follow automatically.Illustrating their points with a wide range of real-life examples, Burg and Mann offer tips and strategies that anyone in sales can start applying right away.© Bob Burg and John David Mann 2010 (P) Penguin Audio 2022