John T McManus – författare

Psych City is a book that is used as a guide to organize a simulated community. The goal of the book is not only to create a simulated community, but also to provide opportunities for those involved in the experience to learn the events and patterns of life found in the community and examine the psychological, social, and political systems that are found in the community. The book is divided into two sections. Section I is the simulation proper, and gives detailed descriptions of simulated living conditions such as geography, population, housing, government, education, finance, and taxes. The first part also assigns the participants to the different roles they have to play and gives the community problems to solve. The second part is made up of sets of readings and exercises that pertain to the different situations found in the simulated community. The text is recommended for psychology, sociology, and anthropology professors that wish to give an interactive learning experience for the entire class, as well as those who wish to further study about community and conduct social experiments.

Aimed at key decision makers and those responsible for global strategy, this book is about changing markets and the complexity of undertaking business in a fast paced technological and knowledge based age in a dynamic and strategic context. Trends show a renaissance in entrepreneurial activity that is fuelling innovation particularly in the so called BRIC nations of Brazil, Russia, China and India. For example, both China and India have benefited immensely from Foreign Direct Investment (FDI) and as a direct consequence both nation states are reshaping the way global business is conducted and the way investment decisions are made. Evidence would suggest that Europe and the United States are more dependent on the BRIC trading nations for earnings and profits. Geographical distance is no longer a barrier between nations; however, the challenges of ethnic diversity in domestic markets are multiplied by the difficulties of delivering goods and services into global markets with different cultures and languages. This book examines the issues associated with undertaking global business in complex and knowledge related markets.- Written by highly knowledgeable and well-respected practitioners and academics in their field- Provides practical insight and realistic answers to global and strategic problems- Progressive constructs of trends and thoughts to take the reader from the current paradigm to the broader yet application-specific view of global business

In the last 30 years, the world''s software industry has been developing rapidly and the landscape has also been changing dramatically. It is no longer predominately controlled by the developed countries such as the United States and the United Kingdom. This book examines the competitive and strategic issues faced by China and India through a political, economic, social, technological, environmental and legal analysis. The book reviews their competitive strengths and weaknesses and the potential risks for organisations looking to expand or invest resources in these two countries. The book also looks at the market strategies of both countries in a global context and identifies the critical success factors that have enabled China and India to gain competitive advantage in their respective markets. Importantly, the book examines the threats that these two countries pose to other countries looking to expand their presence in the global software markets. This book helps practitioners and business managers who are responsible for a firm''s strategy or investment resources to grasp and understand the complexities and challenges faced by those organisations looking to expand their operations in these countries.- Written from a highly knowledgeable and well-respected practitioner in the field of global strategy and software engineering- Draws on the authors wide-ranging practical experience of working with some of the worlds leading global service providers on major strategy development and service provision- Provides practical guidance to real-world problems in the global software industry