Judy Bell – författare
Visar alla böcker från författaren . Handla med fri frakt och snabb leverans.
7 produkter
7 produkter
Häftad, Engelska
226 kr
Skickas inom 3-6 vardagar
Häftad, Engelska
226 kr
Skickas inom 3-6 vardagar
Häftad, Engelska, 2019
444 kr
Skickas inom 5-8 vardagar
E-bok
Engelska, 20221 081 kr
Läs direkt efter köp
Energizing and bold, this major revision of Silent Selling: Best Practices and Effective Strategies in Visual Merchandising, 6th Edition, invites students to embrace a big picture view of the retail design industry. They will study global events and innovations with current multimedia resources in neuroscience and business, hand-picked by author Judy Bell. Her pioneering work with color palettes and her look-compare-innovate process will pave the way to sales-driving strategies. Students will be equipped to face the future with real world wisdom from industry leaders, and will be encouraged to create their own signature style. New to This Edition-The book opens with wisdom from philosophers like Aristotle and psychologists like Eric Fromm along with four Creative Wizards, active in the retail design industry today, offering guidance and inspiration. -Two new features: Neuroscience Pop-Ups! explore the science behind visual merchandising and Designers'' Pet Peeves examine common pitfalls in display designs. -Twelve new or revised international Design Gallery showcases, Shoptalk features, and Case Studies, with award-winning design firms and top retailers. -Introduction to today''s elements of the metaverse employed in visual merchandising through artificial intelligence, augmented reality, and robotics. -A system of Signage Hierarchy is introduced to provide a framework for strategically positioning signs in the retail store environment. -Over sixty new photographs present innovative concepts from around the globe.Silent Selling STUDIO-Study smarter with self-quizzes featuring scored results and personalized study tips-Review concepts with flashcards of terms and definitionsInstructor Resources-Instructor''s Guide with Test Bank provides suggestions for planning the course and using the text in the classroom-PowerPoint® presentations include images from the book and provide a framework for lecture and discussion
E-bok
PDF, Engelska, 20221 154 kr
Läs direkt efter köp
Energizing and bold, this major revision of Silent Selling: Best Practices and Effective Strategies in Visual Merchandising, 6th Edition, invites students to embrace a big picture view of the retail design industry. They will study global events and innovations with current multimedia resources in neuroscience and business, hand-picked by author Judy Bell. Her pioneering work with color palettes and her look-compare-innovate process will pave the way to sales-driving strategies. Students will be equipped to face the future with real world wisdom from industry leaders, and will be encouraged to create their own signature style. New to This Edition-The book opens with wisdom from philosophers like Aristotle and psychologists like Eric Fromm along with four Creative Wizards, active in the retail design industry today, offering guidance and inspiration. -Two new features: Neuroscience Pop-Ups! explore the science behind visual merchandising and Designers'' Pet Peeves examine common pitfalls in display designs. -Twelve new or revised international Design Gallery showcases, Shoptalk features, and Case Studies, with award-winning design firms and top retailers. -Introduction to today''s elements of the metaverse employed in visual merchandising through artificial intelligence, augmented reality, and robotics. -A system of Signage Hierarchy is introduced to provide a framework for strategically positioning signs in the retail store environment. -Over sixty new photographs present innovative concepts from around the globe.Silent Selling STUDIO-Study smarter with self-quizzes featuring scored results and personalized study tips-Review concepts with flashcards of terms and definitionsInstructor Resources-Instructor''s Guide with Test Bank provides suggestions for planning the course and using the text in the classroom-PowerPoint® presentations include images from the book and provide a framework for lecture and discussion
1 275 kr
Skickas inom 5-8 vardagar
Energizing and bold, this major revision of Silent Selling: Best Practices and Effective Strategies in Visual Merchandising, 6th Edition, invites students to embrace a big picture view of the retail design industry. They will study global events and innovations with current multimedia resources in neuroscience and business, hand-picked by author Judy Bell. Her pioneering work with color palettes and her look-compare-innovate process will pave the way to sales-driving strategies. Students will be equipped to face the future with real world wisdom from industry leaders, and will be encouraged to create their own signature style. New to This Edition-The book opens with wisdom from philosophers like Aristotle and psychologists like Eric Fromm along with four Creative Wizards, active in the retail design industry today, offering guidance and inspiration. -Two new features: Neuroscience Pop-Ups! explore the science behind visual merchandising and Designers' Pet Peeves examine common pitfalls in display designs. -Twelve new or revised international Design Gallery showcases, Shoptalk features, and Case Studies, with award-winning design firms and top retailers. -Introduction to today's elements of the metaverse employed in visual merchandising through artificial intelligence, augmented reality, and robotics. -A system of Signage Hierarchy is introduced to provide a framework for strategically positioning signs in the retail store environment. -Over sixty new photographs present innovative concepts from around the globe.Silent Selling STUDIO-Study smarter with self-quizzes featuring scored results and personalized study tips-Review concepts with flashcards of terms and definitionsInstructor Resources-Instructor's Guide with Test Bank provides suggestions for planning the course and using the text in the classroom-PowerPoint® presentations include images from the book and provide a framework for lecture and discussion
Häftad, Engelska, 2027
1 777 kr
Kommande
The 7th edition of Silent Selling: Strategic Visual Merchandising is a vital resource equipping students with a dynamic understanding of the fast-paced developments in retailing, including advancements in visual merchandising and the online environment. The seventh edition features more than 125 new color photographs and discusses, digital marketing, generative AI, and the neuroscience human behavior that go into creating a retail space. New box features include “Master Classes," which spans L. Frank Baum’s legacy in visual merchandising to the arts of collaboration and communication, which get students thinking about their own experiences and what inspiration can be drawn from it to create engaging visual merchandising environment. The author also brings industry experience through “Judy Bell’s 3-Step Innovation Theory," and Bell’s Color Coordination Model to inform students of approaches to solving common visual merchandising issues and provide real-world connections to the theory.New to this Edition-“Master Class” series and used to highlight visual merchandising history, communication and presentation techniques, and reflect on student’s personal experiences with digital marketing-Explore important industry applications through in-text activities like “Judy Bell’s 3-Step Innovation Theory” and interactive exercises designed to provide real-world connections-Updated topic coverage, reflecting growing interest and developments in neuroscience, generative AI, and digital marketing-Every chapter begins with an all-new Design Gallery featuring retailers’ history and analysis of their creative blueprints-First edition to include videos with author’s industry insights and expertiseSTUDIO -Study smarter with self-quizzes featuring scored results and personalized study tips-Review concepts with flashcards of terms and definitions-Go deeper with video tutorialsInstructor Resources-Instructor's Guide with Test Bank provides suggestions for planning the course and using the text in the classroom-PowerPoint® presentations include images from the book and provide a framework for lecture and discussion