Kamil Lubiński – författare
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4 produkter
Nostalgic Branding in the Toy Industry
Av Kamil Lubiński, Magdalena Grębosz-Krawczyk
Inbunden, 2025
1026 kr
Lägg i varukorg
In recent years, there has been a clear tendency to undertake marketing initiatives that appeal to consumers’ emotions, experiences, and memories. This book explores the essence of nostalgic branding by presenting the concept of nostalgia, analysing nostalgic attitudes and consumer behaviour, and …
Nostalgic Branding in the Toy Industry
Av Kamil Lubiński, Magdalena Grębosz-Krawczyk
Häftad, 2026
382 kr
Lägg i varukorg
In recent years, there has been a clear tendency to undertake marketing initiatives that appeal to consumers’ emotions, experiences, and memories. This book explores the essence of nostalgic branding by presenting the concept of nostalgia, analysing nostalgic attitudes and consumer behaviour, and …
Nostalgic Branding in the Toy Industry
Av Magdalena Grebosz-Krawczyk, Kamil Lubinski
E-bok, 2025
412 kr
Lägg i varukorg
In recent years, there has been a clear tendency to undertake marketing initiatives that appeal to consumers’ emotions, experiences, and memories. This book explores the essence of nostalgic branding by presenting the concept of nostalgia, analysing nostalgic attitudes and consumer behaviour, and …
Nostalgic Branding in the Toy Industry
Av Magdalena Grebosz-Krawczyk, Kamil Lubinski
E-bok, 2025
412 kr
Lägg i varukorg
In recent years, there has been a clear tendency to undertake marketing initiatives that appeal to consumers’ emotions, experiences, and memories. This book explores the essence of nostalgic branding by presenting the concept of nostalgia, analysing nostalgic attitudes and consumer behaviour, and …
