Line Lervik-Olsen – författare
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3 produkter
Exploring Commercial, Social, and Digital Innovation from the Customer Perspective
Av Seidali Kurtmollaiev, Line Lervik-Olsen m. fl.
Inbunden, 2026
2585 kr
Lägg i varukorg
The traditional narrative of innovation often centers around the firm, overlooking the role of the customer as the ultimate judge and beneficiary of innovations. This book challenges the firm’s right to define innovation, advocating instead for a customer-centric approach.The ultimate aim of this …
Exploring Commercial, Social, and Digital Innovation from the Customer Perspective
Av Tor W. Andreassen, Line Lervik-Olsen m. fl.
E-bok, 2026
838 kr
Lägg i varukorg
The traditional narrative of innovation often centers around the firm, overlooking the role of the customer as the ultimate judge and beneficiary of innovations. This book challenges the firm's right to define innovation, advocating instead for a customer-centric approach.The ultimate aim of this …
Exploring Commercial, Social, and Digital Innovation from the Customer Perspective
Av Tor W. Andreassen, Line Lervik-Olsen m. fl.
E-bok, 2026
829 kr
Lägg i varukorg
The traditional narrative of innovation often centers around the firm, overlooking the role of the customer as the ultimate judge and beneficiary of innovations. This book challenges the firm's right to define innovation, advocating instead for a customer-centric approach.The ultimate aim of this …
