Luigi Nasta – författare
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This book explores the crucial role of “remembering” the fundamental purpose of firms’ existence especially in today’s context: Meeting individuals’ and societal needs. Through seven chapters, the book shed light on the issue of the integration of new technologies within value propositions, by examining their positive impacts on both individual and societal wellbeing. Beginning with an examination of evolving consumers expectations and the core mission of companies, it proceeds through a rigorous analysis of digital technologies impact on wellbeing. Chapters intricately explore themes such as the adoption of mobile health technologies, the role of AI in shaping positive emotions, and the transformative potential of gamification in cultural heritage experiences. Nonetheless, a qualitative examination of sustainable digital business models offering practical insights into fostering wellbeing through technological innovation is also presented. Ultimately, the book culminates in a holistic discussion on integrating digital technologies to enhance collective wellbeing, offering comprehensive insights and conclusive trajectories for future considerations. The book also offers some Case Studies and specialists’ perspectives exploring real success stories deriving from firms, managers, scholars and practitioners committed to the mission of positively integrating managing new technologies.
With a preface by Prof. Yogesh Dwivedi, and Prof. Paolo Boccardelli.
509 kr
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454 kr
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This book focuses on exploring the significant changes driven by digital transformation in the creative and cultural industries. It provides a thorough examination of the paradoxes that emerge as these sectors adopt digital technologies while striving to uphold their core values and identities. Through detailed analysis, case studies, and empirical research, the author address the complex challenges and opportunities faced by creative organizations. The book emphasizes the need to consider three key paradoxes: the tension between access and exclusivity, the balance between originality and replication, and the challenge of preserving local identity while pursuing global reach.
Offering a well-rounded view of the challenges, dilemmas, and opportunities brought about by digital transformation, this book incorporates substantial evidence-based material. It will help scholars and researchers better understand the complexities of digital change and its impact on the creative and cultural industries.