Marcelo Bucheli – författare

Why does history matter to our understanding of management, organizations, and markets? What theoretical insights can it offer into organizational processes? How can scholars use historical sources and methods to address research questions in management and organization studies? This book brings together leading organization scholars and business historians to examine the opportunities and challenges of incorporating historical research into the study of firms and markets. It examines the reasons for the growing interest in historically grounded research in management departments and business schools, and considers both the intellectual and practical questions the endeavour faces. The volume is divided into three parts. The first part, History and Organization Theory, considers the relationship between historical reasoning and key theoretical schools of organizational thought, including institutional theory, evolutionary theory, and critical theory. The second part, Actors and Markets, considers how historical perspective can provide researchers with insights into organizational change, entrepreneurial processes, industry emergence, and the co-evolution of states and markets. In the final section, Sources and Methods, the contributors explicate historical methodologies within the context of other approaches to studying organizations and provide concrete suggestions for researchers in the field. The introduction contextualizes these issues within the broader context of developments in the fields of business history and organization studies, and orients readers to the 'future of the past in management and organization studies.'

Why does history matter to our understanding of management, organizations, and markets? What theoretical insights can it offer into organizational processes? How can scholars use historical sources and methods to address research questions in management and organization studies?This book brings together leading organization scholars and business historians to examine the opportunities and challenges of incorporating historical research into the study of firms and markets. It examines the reasons for the growing interest in historically grounded research in management departments and business schools, and considers both the intellectual and practical questions the endeavour faces. The volume is divided into three parts. The first part, History and Organization Theory, considers the relationship between historical reasoning and key theoretical schools of organizational thought, including institutional theory, evolutionary theory, and critical theory. The second part, Actors and Markets, considers how historical perspective can provide researchers with insights into organizational change, entrepreneurial processes, industry emergence, and the co-evolution of states and markets. In the final section, Sources and Methods, the contributors explicate historical methodologies within the context of other approaches to studying organizations and provide concrete suggestions for researchers in the field. The introduction places these issues within the broader context of developments in the fields of business history and organization studies, and orients readers to the 'future of the past in management and organization studies.'

For well over a century, the United Fruit Company (UFCO) has been the most vilified multinational corporation operating in Latin America. Criticism of the UFCO has been widespread, ranging from politicians to consumer activists, and from labor leaders to historians, all portraying it as an overwhelmingly powerful corporation that shaped and often exploited its host countries. In this first history of the UFCO in Colombia, Marcelo Bucheli argues that the UFCO's image as an all-powerful force in determining national politics needs to be reconsidered. Using a previously unexplored source—the internal archives of Colombia's UFCO operation—Bucheli reveals that before 1930, the UFCO worked alongside a business-friendly government that granted it generous concessions and repressed labor unionism. After 1930, however, the country experienced dramatic transformations including growing nationalism, a stronger labor movement, and increasing demands by local elites for higher stakes in the banana export business.In response to these circumstances, the company abandoned production, selling its plantations (and labor conflicts) to local growers, while transforming itself into a marketing company. The shift was endorsed by the company's shareholders and financial analysts, who preferred lower profits with lower risks, and came at a time in which the demand for bananas was decreasing in America. Importantly, Bucheli shows that the effect of foreign direct investment was not unidirectional. Instead, the agency of local actors affected corporate strategy, just as the UFCO also transformed local politics and society.

This edited volume constitutes the first available comprehensive business history of Latin America available in English. It offers a unique synthesis of the development of capitalism in Latin America that takes into consideration the complexities of each country, while simultaneously understanding broader commonalities. With chapters written by a group of internationally renowned senior scholars with a long trajectory in business historical research, the volume is divided into two major areas. First, the development of capitalism in some of the major economies of the region (Argentina, Brazil, Chile, Colombia, Mexico, and Peru) through the lens of management strategic decisions and entrepreneurial activity. And second, the long-term evolution of factors affecting the region’s particular evolution of capitalism and business systems. They include the rise of environmentally sustainable businesses; the impact of crime on entrepreneurial activity; the evolution of family firms, the changing strategies of multinational corporations in the region; the evolution of business groups; the role of female entrepreneurs; and the challenges for conducting business in a region with poor infrastructure. This insightful collection serves both as a straightforward introduction for those looking for a broad understanding of the region and for those interested in conducting comparative studies between Latin America and other areas of the world. It will be of direct appeal to researchers and advanced students of business and economic history and international business in particular.

The second section comprises chapters that analyze five national cases (Argentina, Brazil, Chile, Uruguay and Peru), as well as a comparative analysis of the banking sector in the Southern Cone (Argentina, Brazil, Chile, and Uruguay).