Marianne Martens – författare

Harry Potter fans contribute their immaterial and affective labor in multiple arenas: as peer-to-peer marketers via fan sites and social media; as participants in amateur fan festivals; or as activists for social change. Fans' participation in the Harry Potter universe has contributed to its success. This Element examines how fans' labor might continue to support the franchise for future readers. Starting with the context and theoretical frameworks that support a multidimensional analysis of the Harry Potter fan experience, this Element examines tensions between fans and Warner Bros., as fan participation tests the limits of corporate control.

Harry Potter fans contribute their immaterial and affective labor in multiple arenas: as peer-to-peer marketers via fan sites and social media; as participants in amateur fan festivals; or as activists for social change. Fans'' participation in the Harry Potter universe has contributed to its success. This Element examines how fans'' labor might continue to support the franchise for future readers. Starting with the context and theoretical frameworks that support a multidimensional analysis of the Harry Potter fan experience, this Element examines tensions between fans and Warner Bros., as fan participation tests the limits of corporate control.

Harry Potter fans contribute their immaterial and affective labor in multiple arenas: as peer-to-peer marketers via fan sites and social media; as participants in amateur fan festivals; or as activists for social change. Fans'' participation in the Harry Potter universe has contributed to its success. This Element examines how fans'' labor might continue to support the franchise for future readers. Starting with the context and theoretical frameworks that support a multidimensional analysis of the Harry Potter fan experience, this Element examines tensions between fans and Warner Bros., as fan participation tests the limits of corporate control.

This book demonstrates how the roles of “author,” “marketer,” and “reviewer” are being redefined, as online environments enable new means for young adults to participate in the books they love.Prior to the expansion of digital technologies around reading, teachers, parents and librarians were the primary gatekeepers responsible for getting books into the hands of young people. Now publishers can create disintermediated digital enclosures in which they can communicate directly with their reading audience. This book exposes how teens contribute their immaterial and affective labor as they engage in participatory reading experiences via publishers’ and authors’ interactive websites and use of social media, and how in turn publishers are able to use such labor as they get invaluable market research, peer-to-peer recommendations, and even content which can be used in other projects  all virtually free-of-charge.

This book demonstrates how the roles of “author,” “marketer,” and “reviewer” are being redefined, as online environments enable new means for young adults to participate in the books they love.Prior to the expansion of digital technologies around reading, teachers, parents and librarians were the primary gatekeepers responsible for getting books into the hands of young people. Now publishers can create disintermediated digital enclosures in which they can communicate directly with their reading audience. This book exposes how teens contribute their immaterial and affective labor as they engage in participatory reading experiences via publishers’ and authors’ interactive websites and use of social media, and how in turn publishers are able to use such labor as they get invaluable market research, peer-to-peer recommendations, and even content which can be used in other projects  all virtually free-of-charge.

The fully revised and updated fourth edition of Children’s Literature in Action offers a concise but comprehensive introduction to the body of literature for children (ages 0–12) for pre-service librarians and educators who work in the school or public library setting.This well-regarded text by Sylvia M. Vardell and new co-author Marianne Martens follows a genre-based approach, providing an overview of genres, featured authors and titles, most important awards, selection criteria, and practical applications for each major genre in the field. Each chapter includes:· Practitioner perspectives· Exemplary titles· Sample reviews· Major award winners· Historical perspectives· Instructional standards· Relevant assignments· Related professional resourcesThe fourth edition adds new material on the growing body of middle grade literature, graphic novels and manga for young readers, new mixed-genre categories, cross-curricular connections, trends in nonfiction, and the latest digital materials and tools. It includes expanded content on diverse and inclusive literature and international perspectives.Readers will become knowledgeable about the wide variety of quality literature available for all young readers and learn how to mindfully select, evaluate, and promote good books in every genre in the library, the classroom, and across the curriculum.