Marta Blazquez – författare
Visar alla böcker från författaren Marta Blazquez. Handla med fri frakt och snabb leverans.
2 produkter
Social Commerce
Consumer Behaviour in Online Environments
Av Rosy Boardman, Marta Blazquez m. fl.
Inbunden, 2019
1912 kr
Lägg i varukorg
This timely edited collection offers a multidisciplinary perspective on social commerce, a phenomenon that has gained increasing interest over the last 8 years. Investigating how social media can be used to generate value for brands beyond customer relationship purposes, the skilled authors explore …
Social Commerce
Consumer Behaviour in Online Environments
Av Daniella Ryding, Claudia E. Henninger m. fl.
E-bok, 2019
2368 kr
Lägg i varukorg
This timely edited collection offers a multidisciplinary perspective on social commerce, a phenomenon that has gained increasing interest over the last 8 years. Investigating how social media can be used to generate value for brands beyond customer relationship purposes, the skilled authors explore …