Michael Heasman – författare
Visar alla böcker från författaren Michael Heasman. Handla med fri frakt och snabb leverans.
3 produkter
3 produkter
Inbunden, Engelska, 1995
2 773 kr
Skickas inom 10-15 vardagar
With growing affluence in the developed world, food has become an increasing focus for attention. Here, the authors argue that in order to understand the extensive and dramatic developments in the world of food, a new interdisciplinary approach is necessary. The Age of Affluence successfully addresses food consumption in this way. The volume:* argues the importance of socioeconomic and cultural factors over diet, in influencing the production, marketing and consumption of different groups of foods;* places food systems theory on sound analytical foundations;* draws critically upon food systems literature;* includes case studies from the sugar, dairy and meat systems;* employs novel statistical techniques to identify and explain distinct patterns of food consumption;The book will help to revitalize the discipline of food studies and points the way forward for the continuing study of food consumption. As such, it will be invaluable to students, researchers and policymakers engaged in the world of food.
Häftad, Engelska, 1995
914 kr
Skickas inom 10-15 vardagar
With growing affluence in the developed world, food has become an increasing focus for attention. Here, the authors argue that in order to understand the extensive and dramatic developments in the world of food, a new interdisciplinary approach is necessary. The Age of Affluence successfully addresses food consumption in this way. The volume:* argues the importance of socioeconomic and cultural factors over diet, in influencing the production, marketing and consumption of different groups of foods;* places food systems theory on sound analytical foundations;* draws critically upon food systems literature;* includes case studies from the sugar, dairy and meat systems;* employs novel statistical techniques to identify and explain distinct patterns of food consumption;The book will help to revitalize the discipline of food studies and points the way forward for the continuing study of food consumption. As such, it will be invaluable to students, researchers and policymakers engaged in the world of food.
Häftad, Engelska, 2001
502 kr
Skickas inom 10-15 vardagar
Foods that promote human health - 'functional foods' or nutraceuticals - have caught the imagination of the global food industry. All the household-name companies are developing them as a key driver in their global strategies. They see the prospect of new markets and bigger margins, but the issues presented are fraught with complexity and difficulties. Distinguishing hype from real hope, the authors of this handbook explain the dilemmas and contradictions the industry faces. They present a wealth of detailed marketing, food policy and regulatory material from the leading markets world-wide and show how the hopes of the industry, and the consumer, may be dashed. The solution they offer is radical - nothing less than a new business model of what they term a healthful company.