Michael M. Saren – författare
Visar alla böcker från författaren Michael M. Saren. Handla med fri frakt och snabb leverans.
3 produkter
Marketing Pathfinder
Av Michael M. Saren, David W. Stewart
E-bok, 2014
588 kr
Lägg i varukorg
Dozens of lively international case studies that help readers put core marketing principles in a real-world context From market research to positioning and brand management to customer relations, marketing is the engine that drives innovation and growth in the modern business organization. This …
Marketing Pathfinder
Key Concepts and Cases for Marketing Strategy and Decision Making
Av Michael M. Saren, David W. Stewart
E-bok, 2014
441 kr
Lägg i varukorg
Dozens of lively international case studies that help readers put core marketing principles in a real-world context From market research to positioning and brand management to customer relations, marketing is the engine that drives innovation and growth in the modern business organization. This …
Marketing Pathfinder
Key Concepts and Cases for Marketing Strategy and Decision Making
Av David W. Stewart, Michael M. Saren
Häftad, 2014
355 kr
Lägg i varukorg
Dozens of lively international case studies that help readers put core marketing principles in a real-world context From market research to positioning and brand management to customer relations, marketing is the engine that drives innovation and growth in the modern business organization. This …