Michael Treacy – författare
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4 produkter
Discipline of Market Leaders
Choose Your Customers, Narrow Your Focus, Dominate Your Market
Av Fred Wiersema, Michael Treacy
Häftad, 1997
256 kr
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Why is it that Casio can sell a calculator more cheaply than Kellogg's can sell a box of corn flakes? Why can FedEx absolutely, positively" deliver your package overnight but airlines have trouble keeping track of your bags? What does your company do better than anyone else? What unique value do …
Double-Digit Growth
How Great Companies Achieve It--No Matter What
E-bok, 2004
81 kr
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In their 1995 blockbuster The Discipline of Market Leaders , Michael Treacy and Fred Wiersema explained how great companies dominated their markets by offering superior value propositions. Now Treacy is back with an equally groundbreaking book—revealing how great companies master growth each year …
The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
Av Michael Treacy, Fred Wiersema
Häftad
139 kr
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