Michel Borgeon – författare
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3 produkter
Trade Promotion Strategies: Best Practices
Av Claude Cellich, Michel Borgeon
Häftad, 2012
267 kr
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New opportunities are emerging constantly, as part of the globalization process creating new markets, with new players and challenging current business practices. Creating or exploiting opportunities on an individual basis is not the best practice: it is much more productive (and much less risky) …
Global Trade Strategies
Interacting with Trade Institutions and Businesses
Av Michel Borgeon, Claude Cellich
Häftad, 2020
357 kr
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Developing global business strategies in today’s competitive and disruptive environment calls for greater interaction between the business sector and government. Among the instruments available today are various market analytic tools. These tools coupled with new business models not only provide a …
Global Trade Strategies
Interacting with Trade Institutions and Businesses
Av Claude Cellich, Michel Borgeon
E-bok, 2020
215 kr
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This book willenable the reader to develop global strategies based on trade information and trade flows analysis. Developing global business strategies in today’s competitive and disruptive environment calls for greater interaction between the business sector and government. Among the instruments …