Mohd Raziff Jamaluddin – författare
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6 produkter
Positioning and Branding Tourism Destinations for Global Competitiveness
Av Rahmat Hashim, Mohd Hafiz Mohd Hanafiah m. fl.
Inbunden, 2019
2767 kr
Lägg i varukorg
Positioning and Branding Tourism Destinations for Global Competitiveness
Av Mohd Raziff Jamaluddin, Mohd Hafiz Mohd Hanafiah m. fl.
E-bok, 2019
2417 kr
Lägg i varukorg
Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic planning initiative. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Positioning and Branding …
Positioning and Branding Tourism Destinations for Global Competitiveness
Av Mohd Raziff Jamaluddin, Mohd Hafiz Mohd Hanafiah m. fl.
E-bok, 2019
2417 kr
Lägg i varukorg
Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic planning initiative. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Positioning and Branding …
Marketing Tourist Destinations in Emerging Economies
Towards Competitive and Sustainable Emerging Tourist Destinations
Av Ishmael Mensah, Kandappan Balasubramanian m. fl.
Inbunden, 2021
1804 kr
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While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with. The potential for terrorism, political unrest, natural …
Marketing Tourist Destinations in Emerging Economies
Towards Competitive and Sustainable Emerging Tourist Destinations
Av S. Mostafa Rasoolimanesh, Vanessa Gaffar m. fl.
E-bok, 2021
2291 kr
Lägg i varukorg
While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with. The potential for terrorism, political unrest, natural …
Marketing Tourist Destinations in Emerging Economies
Towards Competitive and Sustainable Emerging Tourist Destinations
Av Ishmael Mensah, Kandappan Balasubramanian m. fl.
Häftad, 2022
1804 kr
Lägg i varukorg
While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with. The potential for terrorism, political unrest, natural …