Nguyen Hoang Thuan – författare
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18 produkter
18 produkter
Häftad, Engelska, 2018
565 kr
Skickas inom 10-15 vardagar
This book conceptualises and develops crowdsourcing as an organisational business process. It argues that although for many organisations crowdsourcing still implies an immature one-off endeavour, when developed to a more repeatable business process it can harness innovation and agility. The book offers a process model to guide organisations towards the establishment of business process crowdsourcing (BPC), and empirically showcases and evaluates the model using two current major crowdsourcing projects. In order to consolidate the domain knowledge, the BPC model is turned into a heavyweight ontology capturing the concepts, hierarchical relationships and decision-making relationships necessary to establish crowdsourcing as a business process in an organisation. Lastly, based on the ontology it presents a decision tool that provides advice on making informed decisions about the performance of business process crowdsourcing activities.
Inbunden, Engelska, 2018
566 kr
Skickas inom 10-15 vardagar
This book conceptualises and develops crowdsourcing as an organisational business process. It argues that although for many organisations crowdsourcing still implies an immature one-off endeavour, when developed to a more repeatable business process it can harness innovation and agility. The book offers a process model to guide organisations towards the establishment of business process crowdsourcing (BPC), and empirically showcases and evaluates the model using two current major crowdsourcing projects. In order to consolidate the domain knowledge, the BPC model is turned into a heavyweight ontology capturing the concepts, hierarchical relationships and decision-making relationships necessary to establish crowdsourcing as a business process in an organisation. Lastly, based on the ontology it presents a decision tool that provides advice on making informed decisions about the performance of business process crowdsourcing activities.
E-bok
Engelska, 2018734 kr
Läs direkt efter köp
This book conceptualises and develops crowdsourcing as an organisational business process. It argues that although for many organisations crowdsourcing still implies an immature one-off endeavour, when developed to a more repeatable business process it can harness innovation and agility. The book offers a process model to guide organisations towards the establishment of business process crowdsourcing (BPC), and empirically showcases and evaluates the model using two current major crowdsourcing projects. In order to consolidate the domain knowledge, the BPC model is turned into a heavyweight ontology capturing the concepts, hierarchical relationships and decision-making relationships necessary to establish crowdsourcing as a business process in an organisation. Lastly, based on the ontology it presents a decision tool that provides advice on making informed decisions about the performance of business process crowdsourcing activities.
Inbunden, Engelska, 2022
1 123 kr
Skickas inom 10-15 vardagar
This book provides a collection of advanced information systems research, cases and applications in the context of Vietnam, presented by experienced researchers in the field. It provides a comprehensive overview of the field and offers access to practical information systems applications, serving as a guide to comparing the context. Readers can also compare the context of information systems applications in Vietnam as a developing country against the context in developed countries. The book contributes to the body of knowledge in several ways. It provides comprehensive references for information systems research, promotes the recent progress in its applications in Vietnam and offers a shared understanding to serve as a blueprint for future research. From a practical point of view, the book helps organisations/companies in Vietnam to keep up with information systems cases, studies and applications.
E-bok
Engelska, 20221 428 kr
Läs direkt efter köp
This book provides a collection of advanced information systems research, cases and applications in the context of Vietnam, presented by experienced researchers in the field. It provides a comprehensive overview of the field and offers access to practical information systems applications, serving as a guide to comparing the context. Readers can also compare the context of information systems applications in Vietnam as a developing country against the context in developed countries. The book contributes to the body of knowledge in several ways. It provides comprehensive references for information systems research, promotes the recent progress in its applications in Vietnam and offers a shared understanding to serve as a blueprint for future research. From a practical point of view, the book helps organisations/companies in Vietnam to keep up with information systems cases, studies and applications.
Häftad, Engelska, 2023
1 123 kr
Skickas inom 10-15 vardagar
This book provides a collection of advanced information systems research, cases and applications in the context of Vietnam, presented by experienced researchers in the field. It provides a comprehensive overview of the field and offers access to practical information systems applications, serving as a guide to comparing the context. Readers can also compare the context of information systems applications in Vietnam as a developing country against the context in developed countries. The book contributes to the body of knowledge in several ways. It provides comprehensive references for information systems research, promotes the recent progress in its applications in Vietnam and offers a shared understanding to serve as a blueprint for future research. From a practical point of view, the book helps organisations/companies in Vietnam to keep up with information systems cases, studies and applications.
Inbunden, Engelska, 2026
1 376 kr
Skickas inom 10-15 vardagar
This book provides valuable insights into omnichannel customer behaviour and experiences during the switching process from online to offline channels and vice versa. It explores the key trends in consumer shopping behaviours in omnichannel retailing contexts, evaluating the impacts of customer switching behaviours in an omnichannel setting, and the factors influencing channel choices during the omnichannel journey.This book is one of the first to systematically review omnichannel marketing domain, identifying key trends and emerging themes in omnichannel customer behaviour. It positions channel switching behaviour as a central aspect rather than a sub-theme of channel choice. Unlike traditional perspectives that view channel switching as a secondary behaviour, this book argues that in an omnichannel environment designed for a seamless customer experience, switching behaviour is a core element to be explored and examine. It is the first in the field to emphasize the leading role of omnichannel switching behaviour. It contributes empirical findings with both qualitative and quantitative results, expanding existing literature on switching motivations, antecedents, and roles of emerging technology.From a practical perspective, this book equips business managers with a deeper understanding of customer behaviour during channel switching. It provides strategic insights to optimize channels for seamless customer journeys, to attract competitive research shoppers, and retain loyal customers in an increasingly dynamic retail environment.
E-bok
Engelska, 20261 625 kr
Läs direkt efter köp
This book provides valuable insights into omnichannel customer behaviour and experiences during the switching process from online to offline channels and vice versa. It explores the key trends in consumer shopping behaviours in omnichannel retailing contexts, evaluating the impacts of customer switching behaviours in an omnichannel setting, and the factors influencing channel choices during the omnichannel journey.This book is one of the first to systematically review omnichannel marketing domain, identifying key trends and emerging themes in omnichannel customer behaviour. It positions channel switching behaviour as a central aspect rather than a sub-theme of channel choice. Unlike traditional perspectives that view channel switching as a secondary behaviour, this book argues that in an omnichannel environment designed for a seamless customer experience, switching behaviour is a core element to be explored and examine. It is the first in the field to emphasize the leading role of omnichannel switching behaviour. It contributes empirical findings with both qualitative and quantitative results, expanding existing literature on switching motivations, antecedents, and roles of emerging technology.From a practical perspective, this book equips business managers with a deeper understanding of customer behaviour during channel switching. It provides strategic insights to optimize channels for seamless customer journeys, to attract competitive research shoppers, and retain loyal customers in an increasingly dynamic retail environment.
Inbunden, Engelska, 2025
1 904 kr
Skickas inom 10-15 vardagar
This book, the third volume of Information Systems Research in Vietnam, presents a special theme that focuses on two emerging and critical topics of the twenty-first century: “Digital Transformation” and “Sustainable Development”. Digital transformation, which consists of digitization of products and digitalization of work processes, has brought forth exciting new business models that disrupt traditional industries. Digital transformation has been embedded in the 2030 National Digital Transformation Programme of the Vietnamese government, leading to numerous digital businesses that offer significant value in various sectors, including retail, manufacturing, education, and health care. Partly due to the United Nations (UN) 17 Sustainable Development Goals (SDGs) specifying the key development areas and outlining collective actions to ensure continuing peace and prosperity for people and the planet, organizations in Vietnam are becoming increasingly aware of the importance of sustainable development and the adoption of sustainability governance frameworks such as ESG to gain strategic advantages in the turbulent markets. Information systems (IS), in particular, has profound impacts on achieving Sustainable Development. However, best practices and case studies about Digital Transformation and how this transformation and IS applications influence Sustainable Development in Vietnam have not been documented and studied, in spite of the rapid developments in these areas in both public and private sectors.This book, therefore, contributes to the existing body of knowledge and benefits a wide range of readers in several ways. Firstly, the book benefits scholars and students, both in Vietnam and globally, by advancing knowledge and presenting research on the latest trends in contemporary topics such as Digital Transformation and Sustainable Development, especially in the under-researched Vietnam context. Secondly, industry practitioners and experts, both in Vietnam and globally, will benefit from reading this book to keep up with the current trends, case studies, and applications. Thirdly, by presenting the most up to date knowledge on the topic, this book creates a shared understanding to help facilitate future research in the IS field, as well as providing the background to pave the way for collaboration between scholars, experts, and industry practitioners.
E-bok
Engelska, 20252 351 kr
Läs direkt efter köp
This book, the third volume of Information Systems Research in Vietnam, presents a special theme that focuses on two emerging and critical topics of the twenty-first century: “Digital Transformation” and “Sustainable Development”. Digital transformation, which consists of digitization of products and digitalization of work processes, has brought forth exciting new business models that disrupt traditional industries. Digital transformation has been embedded in the 2030 National Digital Transformation Programme of the Vietnamese government, leading to numerous digital businesses that offer significant value in various sectors, including retail, manufacturing, education, and health care. Partly due to the United Nations (UN) 17 Sustainable Development Goals (SDGs) specifying the key development areas and outlining collective actions to ensure continuing peace and prosperity for people and the planet, organizations in Vietnam are becoming increasingly aware of the importance of sustainable development and the adoption of sustainability governance frameworks such as ESG to gain strategic advantages in the turbulent markets. Information systems (IS), in particular, has profound impacts on achieving Sustainable Development. However, best practices and case studies about Digital Transformation and how this transformation and IS applications influence Sustainable Development in Vietnam have not been documented and studied, in spite of the rapid developments in these areas in both public and private sectors.
This book, therefore, contributes to the existing body of knowledge and benefits a wide range of readers in several ways. Firstly, the book benefits scholars and students, both in Vietnam and globally, by advancing knowledge and presenting research on the latest trends in contemporary topics such as Digital Transformation and Sustainable Development, especially in the under-researched Vietnam context. Secondly, industry practitioners and experts, both in Vietnam and globally, will benefit from reading this book to keep up with the current trends, case studies, and applications. Thirdly, by presenting the most up to date knowledge on the topic, this book creates a shared understanding to help facilitate future research in the IS field, as well as providing the background to pave the way for collaboration between scholars, experts, and industry practitioners.
Häftad, Engelska, 2026
1 904 kr
Skickas inom 10-15 vardagar
This book, the third volume of Information Systems Research in Vietnam, presents a special theme that focuses on two emerging and critical topics of the twenty-first century: “Digital Transformation” and “Sustainable Development”. Digital transformation, which consists of digitization of products and digitalization of work processes, has brought forth exciting new business models that disrupt traditional industries. Digital transformation has been embedded in the 2030 National Digital Transformation Programme of the Vietnamese government, leading to numerous digital businesses that offer significant value in various sectors, including retail, manufacturing, education, and health care. Partly due to the United Nations (UN) 17 Sustainable Development Goals (SDGs) specifying the key development areas and outlining collective actions to ensure continuing peace and prosperity for people and the planet, organizations in Vietnam are becoming increasingly aware of the importance of sustainable development and the adoption of sustainability governance frameworks such as ESG to gain strategic advantages in the turbulent markets. Information systems (IS), in particular, has profound impacts on achieving Sustainable Development. However, best practices and case studies about Digital Transformation and how this transformation and IS applications influence Sustainable Development in Vietnam have not been documented and studied, in spite of the rapid developments in these areas in both public and private sectors.This book, therefore, contributes to the existing body of knowledge and benefits a wide range of readers in several ways. Firstly, the book benefits scholars and students, both in Vietnam and globally, by advancing knowledge and presenting research on the latest trends in contemporary topics such as Digital Transformation and Sustainable Development, especially in the under-researched Vietnam context. Secondly, industry practitioners and experts, both in Vietnam and globally, will benefit from reading this book to keep up with the current trends, case studies, and applications. Thirdly, by presenting the most up to date knowledge on the topic, this book creates a shared understanding to help facilitate future research in the IS field, as well as providing the background to pave the way for collaboration between scholars, experts, and industry practitioners.
Inbunden, Engelska, 2023
1 793 kr
Skickas inom 10-15 vardagar
This book documents the recent post-pandemic era business innovation research in Vietnam bringing together selected works from the 2022 ‘International Conference on Business Innovation: Business Innovation in a Post-pandemic World’ held at RMIT University in Vietnam. The book contributes to the body of knowledge in several ways. It serves as a comprehensive reference for business innovation research and promotes recent progress in business innovation applications in Vietnam and offers a shared understanding to help coordinate future research in the field.
E-bok
Engelska, 20232 194 kr
Läs direkt efter köp
This book documents the recent post-pandemic era business innovation research in Vietnam bringing together selected works from the 2022 ‘International Conference on Business Innovation: Business Innovation in a Post-pandemic World’ held at RMIT University in Vietnam. The book contributes to the body of knowledge in several ways. It serves as a comprehensive reference for business innovation research and promotes recent progress in business innovation applications in Vietnam and offers a shared understanding to help coordinate future research in the field.
Engelska, 2023
667 kr
Skickas inom 5-8 vardagar
Häftad, Engelska, 2024
1 793 kr
Skickas inom 10-15 vardagar
This book documents the recent post-pandemic era business innovation research in Vietnam bringing together selected works from the 2022 ‘International Conference on Business Innovation: Business Innovation in a Post-pandemic World’ held at RMIT University in Vietnam. The book contributes to the body of knowledge in several ways. It serves as a comprehensive reference for business innovation research and promotes recent progress in business innovation applications in Vietnam and offers a shared understanding to help coordinate future research in the field.
Inbunden, Engelska, 2023
1 570 kr
Skickas inom 10-15 vardagar
This book continues the discussion on advanced information systems research, cases, and applications in the context of Vietnam, presented by experienced researchers in the field. It provides a comprehensive overview of the field and offers access to practical information systems applications, serving as a guide to comparing the context . Readers can also compare the context of information systems applications in Vietnam as a developing country against the context in developed countries. The book contributes to the body of knowledge in several ways. It provides comprehensive references for information systems research, promotes the recent progress in its applications in Vietnam, and offers a shared understanding to serve as a blueprint for future research. From a practical point of view, the book helps organizations/companies in Vietnam to keep up with information systems cases, studies, and applications.
E-bok
Engelska, 20231 955 kr
Läs direkt efter köp
This book continues the discussion on advanced information systems research, cases, and applications in the context of Vietnam, presented by experienced researchers in the field. It provides a comprehensive overview of the field and offers access to practical information systems applications, serving as a guide to comparing the context . Readers can also compare the context of information systems applications in Vietnam as a developing country against the context in developed countries. The book contributes to the body of knowledge in several ways. It provides comprehensive references for information systems research, promotes the recent progress in its applications in Vietnam, and offers a shared understanding to serve as a blueprint for future research. From a practical point of view, the book helps organizations/companies in Vietnam to keep up with information systems cases, studies, and applications.
Häftad, Engelska, 2024
1 570 kr
Skickas inom 10-15 vardagar
This book continues the discussion on advanced information systems research, cases, and applications in the context of Vietnam, presented by experienced researchers in the field. It provides a comprehensive overview of the field and offers access to practical information systems applications, serving as a guide to comparing the context . Readers can also compare the context of information systems applications in Vietnam as a developing country against the context in developed countries. The book contributes to the body of knowledge in several ways. It provides comprehensive references for information systems research, promotes the recent progress in its applications in Vietnam, and offers a shared understanding to serve as a blueprint for future research. From a practical point of view, the book helps organizations/companies in Vietnam to keep up with information systems cases, studies, and applications.