Nils Peters – författare

Seminar paper from the year 2009 in the subject Business economics - Supply, Production, Logistics, grade: Sehr gut, The University of Surrey (School of Management), language: English, abstract: Following the concept of value disciplines (Treacy, 1993), companies can reach leadership positions in their industries by focusing on one of the three following areas:- Product Leadership- Customer Intimacy- Operational ExcellenceFocusing on companies which are well known for their success based on operational excellence, goal of this paper is to compare and contrast the operation strategies of two manufacturing and two service firms: easyJet (service) Dell (manufacturer) Zara (manufacturer) McDonald s (service)

Seminar paper from the year 2010 in the subject Business economics - Business Management, Corporate Governance, grade: Sehr gut, The University of Surrey (School of Management), language: English, abstract: As many other industries the car manufacturing industry has been hardly hit in the most countries by the international financial crisis and subsequent economic slowdown. Several reasons of the credit crunch have also been the trigger for turbulences in the car industry, especially in Europe and the United States of America. Years of cheap and extensive opportunities to finance new cars (low interest rates and negligent credit approvals) have decoupled the economic growth from the car sales and have lead to extensive excess in demand. Based on major theories in strategic management (e.g. Porter's five forces), this works examines the reasons for car manufactures problems during the crisis, strategic implications and measures to enable a future growth story.

Master's Thesis from the year 2011 in the subject Business economics - Business Management, Corporate Governance, grade: Sehr gut, The University of Surrey (School of Management), course: Business Administration, language: English, abstract: Today, the service sector contributes to a major part of the GDP of the most developed countries, while the share of services of the total export of these countries is comparable low. This constitutes certain challenges for the internationalisation of services. With regard to the use of "e;country-of-origin effects"e; (COO), the special service characteristics create challenges for service companies, e.g. by the inseparability of service provision and consumption. When decisions on the market entry options are made and local staff is favoured to expatriate staff, incongruence in the COO facets occurs which is difficult to hide. Based on the research on products, this might reduce COO's positive effects on service consumers' quality expectations (ESQ). In this context, the question arises whether information on training in the company's home country (CTI) can reduce the aforementioned negative effect. In order to examine the existence of these relationships, an online provided self-administered experiment was created. Using a non-probability sample of 100 Germans, respondents were asked to rate two different service examples with regard to the ESQ. In each example, the country of the person providing the service (CPI) was manipulated to be congruent as well as incongruent to the company s origin. In addition, the CTI was added to incongruent service examples.

Voluntary sustainability initiatives (VSIs) have become the most applied approach for companies to set environmental or social obligations for their supply-chains. However, companies face two main challenges in the design of VSIs: Firstly, they recognise acceptance problems by different stakeholders and opposition by competing initiatives. Secondly, they experience significant resource demands to set up VSIs and ask for more efficient solutions. Nils Peters addresses these challenges by empirically analysing the key resources and complementarities that enable companies to efficiently establish effective designs of VSIs both in terms of participants’ compliance and the acceptance of initiative-external stakeholders.

Voluntary sustainability initiatives (VSIs) have become the most applied approach for companies to set environmental or social obligations for their supply-chains. However, companies face two main challenges in the design of VSIs: Firstly, they recognise acceptance problems by different stakeholders and opposition by competing initiatives. Secondly, they experience significant resource demands to set up VSIs and ask for more efficient solutions. Nils Peters addresses these challenges by empirically analysing the key resources and complementarities that enable companies to efficiently establish effective designs of VSIs both in terms of participants' compliance and the acceptance of initiative-external stakeholders.

French-born Jean Prouvé (1901–1984) was the 20th century’s leading construction designer, a self-declared constructeur and member of the jury who oversaw the design of the Centre Pompidou in Paris. As a designer, he captured the midcentury spirit of innovation, expansion, and growth, developing techniques that united simple, striking aesthetics with practical, cost-effective materials and assembly.From vast, temporary exhibition marquees to handheld letter openers, modular building systems to interior lighting, Prouvé’s designs efficiently fitted their function with minimal fuss and understated elegance. Feted by designers, architects, and engineers the world over, Prouvé has left a rich and inspirational legacy, which resonates perfectly with the approach of this compact volume, neatly summarizing his life and works.