Ozgecan Kocak – författare
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2 produkter
Categories in Markets
Origins and Evolution
Av Greta Hsu, Ozgecan Kocak m. fl.
Inbunden, 2010
1645 kr
Lägg i varukorg
Consumers, producers, critics, and other market agents rely on socially constructed categories like 'craft' beers, houseware 'collectibles', and 'thriller' films for their understanding of products and producers in markets. Although organizational and sociological accounts often take such …
Categories in Markets
Origins and Evolution
Av Giacomo Negro, Ozgecan Kocak m. fl.
E-bok, 2010
1715 kr
Lägg i varukorg
Consumers, producers, critics, and other market agents rely on socially constructed categories like ''craft'' beers, houseware ''collectibles'', and ''thriller'' films for their understanding of products and producers in markets. Although organizational and sociological accounts often take such …