Patti J. Shock – författare
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5 produkter
Meeting Planner's Guide to Catered Events
Av Patti J. Shock, John M. Stefanelli
Häftad, 2008
869 kr
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Food and beverage is the largest portion of a meeting budget, but most meeting and event planners have no formal background in purchasing and managing this expense. This guide helps event, meeting, and convention planners save money, negotiate contracts, deal with catering managers, and …
On-Premise Catering
Hotels, Convention Centers, Arenas, Clubs, and More
Av Patti J. Shock, John M. Stefanelli m. fl.
Inbunden, 2011
1005 kr
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To succeed in the field of on-premise catering today, a catering professional needs much more than just exceptional culinary talent. On-premise catering requires a broad range of knowledge, from accounting and marketing basics to multicultural etiquette and management skills. The most timely, …
Restaurant Marketing for Owners and Managers
Av Patti J. Shock, John T. Bowen m. fl.
Häftad, 2003
463 kr
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This book is a concise, easy-to-use resource for applying marketing strategies to a foodservice facility, addressing issues like: How do I market my restaurant to prospective customers? Do loyalty programs really work in restaurants? How does the design of my restaurant and menu affect the …
Catering and Convention Service Survival Guide in Hotels and Casinos
Av Lisa Lynn Backus, Patti J. Shock
Häftad, 2017
265 kr
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The role of the catering and convention service manager (CCSM) is diverse and must juggle event components. This book imparts authors’ in-depth knowledge of what a CCSM does, what emotional and technical skills are required, how to relate to planners, and execute contracts. It covers communication, …
Catering and Convention Service Survival Guide in Hotels and Casinos
Av Patti J. Shock, Lisa Lynn Backus
E-bok, 2017
181 kr
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The role of the catering and convention service manager (CCSM) is diverse and must juggle event components. This book imparts authors’ in-depth knowledge of what a CCSM does, what emotional and technical skills are required, how to relate to planners, and execute contracts. It covers communication, …