Paul Long – författare

This coursebook supports students as they develop advanced IT skills and look towards present and future issues in technology. A variety of activities, including practical activities, help students build an understanding of key concepts and practise skills. Questions throughout each chapter encourage independent learning, while opportunities for reflection support metacognitive thinking. This third edition brings important IT topics to life, with engaging features to spark discussions about technology and society. Suitable for the Cambridge International AS & A Level Information Technology syllabus (9626) for examination from 2025. Answers are available to teachers and learners via Cambridge GO.

This outstanding text focuses on providing professionals and students working in the pharmaceutical and biotechnology field with the background necessary for developing of a product or process and with the necessary rigor required by federal regulatory agencies in the pharmaceutical industry. The material will enable teachers, lecturers and professors in biotechnology to prepare courses on basic concepts and applications for the purification of biotechnological products of industrial interest. These can be applied in practice, for example, with projects on purification development on an industrial scale or useful unit operations for the development of bioproducts of commercial interest.Features:Purification and development of new bioproducts and improvement of those being producedProvides a background and concepts on the purification of biomolecules and with an industrial perspectiveIt allows professionals to understand the entire process of developing a biopharmaceutical or bio-food, from bench to industry in biotechnology; one of the fastest-growing sectors of the economyIt promotes the dissemination of information in a didactic way which is of paramount importance for interdisciplinary fieldsIt enables the reader to follow step-by-step stages of the development of a new biopharmaceutical, and allows the optimization of existing processes

This outstanding text focuses on providing professionals and students working in the pharmaceutical and biotechnology field with the background necessary for developing of a product or process and with the necessary rigor required by federal regulatory agencies in the pharmaceutical industry. The material will enable teachers, lecturers and professors in biotechnology to prepare courses on basic concepts and applications for the purification of biotechnological products of industrial interest. These can be applied in practice, for example, with projects on purification development on an industrial scale or useful unit operations for the development of bioproducts of commercial interest.Features:Purification and development of new bioproducts and improvement of those being producedProvides a background and concepts on the purification of biomolecules and with an industrial perspectiveIt allows professionals to understand the entire process of developing a biopharmaceutical or bio-food, from bench to industry in biotechnology; one of the fastest-growing sectors of the economyIt promotes the dissemination of information in a didactic way which is of paramount importance for interdisciplinary fieldsIt enables the reader to follow step-by-step stages of the development of a new biopharmaceutical, and allows the optimization of existing processes

This thoroughly revised and updated third edition provides a comprehensive introduction to the various approaches to the field, explaining why media messages matter, how media businesses prosper and why media is integral to defining contemporary life.The text is divided into three parts – Media texts and meanings; Producing media; and Media and social contexts – exploring the ways in which various media forms make meaning; are produced and regulated; and how society, culture and history are defined by such forms. Encouraging students to actively engage in media research and analysis, each chapter seeks to guide readers through key questions and ideas in order to empower them to develop their own scholarship, expertise and investigations of the media worlds in which we live. Fully updated to reflect the contemporary media environment, the third edition includes new case studies covering topics such as Brexit, podcasts, Love Island, Captain Marvel, Black Lives Matter, Netflix, data politics, the Kardashians, President Trump, ‘fake news’, the post-Covid world and perspectives on global media forms. This is an essential introduction for undergraduate and postgraduate students of media studies, cultural studies, communication studies, film studies, the sociology of the media and popular culture.

This thoroughly revised and updated third edition provides a comprehensive introduction to the various approaches to the field, explaining why media messages matter, how media businesses prosper and why media is integral to defining contemporary life.The text is divided into three parts – Media texts and meanings; Producing media; and Media and social contexts – exploring the ways in which various media forms make meaning; are produced and regulated; and how society, culture and history are defined by such forms. Encouraging students to actively engage in media research and analysis, each chapter seeks to guide readers through key questions and ideas in order to empower them to develop their own scholarship, expertise and investigations of the media worlds in which we live. Fully updated to reflect the contemporary media environment, the third edition includes new case studies covering topics such as Brexit, podcasts, Love Island, Captain Marvel, Black Lives Matter, Netflix, data politics, the Kardashians, President Trump, ‘fake news’, the post-Covid world and perspectives on global media forms. This is an essential introduction for undergraduate and postgraduate students of media studies, cultural studies, communication studies, film studies, the sociology of the media and popular culture.

Based on a four-year research project which highlights the important role of community organisations as intermediaries between community and culture, this book analyses the role played by cultural intermediaries who seek to mitigate the worst effects of social exclusion through engaging communities with different forms of cultural consumption and production. The authors challenge policymakers who see cultural intermediation as an inexpensive fix to social problems and explore the difficulty for intermediaries to rapidly adapt their activity to the changing public-sector landscape and offer alternative frameworks for future practice.

Based on a four-year research project which highlights the important role of community organisations as intermediaries between community and culture, this book analyses the role played by cultural intermediaries who seek to mitigate the worst effects of social exclusion through engaging communities with different forms of cultural consumption and production. The authors challenge policymakers who see cultural intermediation as an inexpensive fix to social problems and explore the difficulty for intermediaries to rapidly adapt their activity to the changing public-sector landscape and offer alternative frameworks for future practice.

Training Pointing Dogs highlights the sage guidance of this master dog trainer. In simple question-and-answer format, Long addresses the issues most often raised by trainers, professional and amateur alike. Paul Long's practical advice is filled with good sense, and enhanced by the subtle, wry humor of a wily veteran. This is the book to have if you plan to train your hunting dog on your own.

With Build Your Own Chain Reaction Machines, you’ll create 13 zany and awesome mechanical contraptions using stuff from around the house.Build Your Own Chain Reaction Machines invites you into the wonderful world of crazy contraptions inspired by the amazing artwork of renowned cartoonist, engineer, and inventor Rube Goldberg, whose wacky, imaginary machines accomplished a simple task by taking a hilariously complicated route.In this entertaining and instructive book, mechanical engineer and educator Paul Long gives step-by-step instructions for making low-tech devices using everyday objects in inspired and ingenious ways. Each of the 13 projects demonstrates how to build the machine's various elements and explains how they work together to make a mind-boggling mechanism that delivers hours of fun and fascination.Machines for Your Room. Be the master of your domain with the Door Knocker, Light Switcher, and Door Opener.Machines for Around the House. Get your chores done (and improve your personal hygiene) with the Plant Waterer, Toothpaste Squeezer, and Soap Dispenser.Machines for Fun and Nonsense.The Flag Raiser, Marble Launcher, Music Maker, and Balloon Popper are guaranteed to both amaze and amuse.Machines for Food. With the Vending Machine, Candy Dispenser, and Cookie Dunker, snacking has never been so fun!You'll also find interesting sidebars on the science behind each gadget, plus tips and tricks for success.Build Your Own Chain Reaction Machines gives you the know-how to create your own incredible chain reactions!

To mark the first issue of this exciting new journal, Liverpool University Press are publishing a commemorative paperback edition of The Journal of Beatles Studies which will be available alongside the Open Access Journal edition.The Journal of Beatles Studies is the first journal to establish The Beatles as an object of academic research, and will publish original, rigorously researched essays, notes, as well as book and media reviews.The journal aims are; to provide a voice to new and emerging research locating the Beatles in new contexts, groups and communities from within and beyond academic institutions; to inaugurate, innovate, interrogate and challenge narrative, cultural historical and musicological tropes about the Beatles as both subject and object of study; to publish original and critical research from Beatles scholars around the globe and across disciplines.The Journal of Beatles Studies establishes a scholarly focal point for critique, dialogue and exchange on the nature, scope and value of The Beatles as an object of academic enquiry and seeks to examine and assess the continued economic value and cultural values generated by and around The Beatles, for policy makers, creative industries and consumers. The journal also seeks to approach The Beatles as a prism for accessing insight into wider historical, social and cultural issues.JBS is an Open Access journal published by LUP's Journals department. It can be freely accessed online via: https://www.liverpooluniversitypress.co.uk/journal/jbs

JBS is an Open Access journal published by LUP's Journals department. It can be freely accessed online via: https://www.liverpooluniversitypress.co.uk/journal/jbsThe Journal of Beatles Studies is the first journal to establish The Beatles as an object of academic research, and will publish original, rigorously researched essays, notes, as well as book and media reviews.The journal aims are; to provide a voice to new and emerging research locating the Beatles in new contexts, groups and communities from within and beyond academic institutions; to inaugurate, innovate, interrogate and challenge narrative, cultural historical and musicological tropes about the Beatles as both subject and object of study; to publish original and critical research from Beatles scholars around the globe and across disciplines.The Journal of Beatles Studies establishes a scholarly focal point for critique, dialogue and exchange on the nature, scope and value of The Beatles as an object of academic enquiry and seeks to examine and assess the continued economic value and cultural values generated by and around The Beatles, for policy makers, creative industries and consumers. The journal also seeks to approach The Beatles as a prism for accessing insight into wider historical, social and cultural issues.

The Journal of Beatles Studies is the first journal to establish The Beatles as an object of academic research, and will publish original, rigorously researched essays, notes, as well as book and media reviews.The journal aims are; to provide a voice to new and emerging research locating the Beatles in new contexts, groups and communities from within and beyond academic institutions; to inaugurate, innovate, interrogate and challenge narrative, cultural historical and musicological tropes about the Beatles as both subject and object of study; to publish original and critical research from Beatles scholars around the globe and across disciplines.The Journal of Beatles Studies establishes a scholarly focal point for critique, dialogue and exchange on the nature, scope and value of The Beatles as an object of academic enquiry and seeks to examine and assess the continued economic value and cultural values generated by and around The Beatles, for policy makers, creative industries and consumers. The journal also seeks to approach The Beatles as a prism for accessing insight into wider historical, social and cultural issues.

The Journal of Beatles Studies is the first journal to establish The Beatles as an object of academic research, and will publish original, rigorously researched essays, notes, as well as book and media reviews.The journal aims are; to provide a voice to new and emerging research locating the Beatles in new contexts, groups and communities from within and beyond academic institutions; to inaugurate, innovate, interrogate and challenge narrative, cultural historical and musicological tropes about the Beatles as both subject and object of study; to publish original and critical research from Beatles scholars around the globe and across disciplines.The Journal of Beatles Studies establishes a scholarly focal point for critique, dialogue and exchange on the nature, scope and value of The Beatles as an object of academic enquiry and seeks to examine and assess the continued economic value and cultural values generated by and around The Beatles, for policy makers, creative industries and consumers. The journal also seeks to approach The Beatles as a prism for accessing insight into wider historical, social and cultural issues.JBS is an Open Access journal published by LUP's Journals department. It can be freely accessed online via: https://www.liverpooluniversitypress.co.uk/journal/jbs