Peeter Verlegh – författare
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3 produkter
Advances in Advertising Research (Vol. VI)
The Digital, the Classic, the Subtle, and the Alternative
Av Peeter Verlegh, Hilde Voorveld m. fl.
Inbunden, 2015
568 kr
Lägg i varukorg
This book provides insights into the inspiring and multifaceted field of advertising research, which is confronted with challenges regarding ad content and execution, media placement, as well as online and social media. Distinguishing between digital, classic, subtle, and alternative advertising …
Advances in Advertising Research (Vol. VI)
The Digital, the Classic, the Subtle, and the Alternative
Av Martin Eisend, Hilde Voorveld m. fl.
E-bok, 2015
755 kr
Lägg i varukorg
This book provides insights into the inspiring and multifaceted field of advertising research, which is confronted with challenges regarding ad content and execution, media placement, as well as online and social media. Distinguishing between digital, classic, subtle, and alternative advertising …
Advances in Advertising Research (Vol. VI)
The Digital, the Classic, the Subtle, and the Alternative
Av Peeter Verlegh, Hilde Voorveld m. fl.
Häftad, 2016
621 kr
Tillfälligt slut
This book provides insights into the inspiring and multifaceted field of advertising research, which is confronted with challenges regarding ad content and execution, media placement, as well as online and social media. Distinguishing between digital, classic, subtle, and alternative advertising …
