Peter McGoldrick – författare
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1 produkter
Retail Marketing Management
Principles and Practice
Av Helen Goworek, Peter McGoldrick
Häftad, 2015
950 kr
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‘ Retail Marketing Management covers all the essential theories needed to understand the complicated business of retail: from understanding the consumer and purchasing of the product through to store layout and communications. The writing style is easy to follow, and the text is supported by …