Helen Goworek – författare
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17 produkter
Retail Marketing Management
Principles and Practice
Av Helen Goworek, Peter McGoldrick
Häftad, 2015
950 kr
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‘ Retail Marketing Management covers all the essential theories needed to understand the complicated business of retail: from understanding the consumer and purchasing of the product through to store layout and communications. The writing style is easy to follow, and the text is supported by …
Ethical Consumption
A Research Overview
E-bok, 2023
370 kr
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Arising from foundations in green and eco-consumerism, ethical consumption is a multidisciplinary area of research. This shortform book presents an expert view of the empirical evidence on ethical consumption, incorporating perspectives from marketing, psychology and sociology. It takes both a …
Ethical Consumption
A Research Overview
E-bok, 2023
362 kr
Lägg i varukorg
Arising from foundations in green and eco-consumerism, ethical consumption is a multidisciplinary area of research. This shortform book presents an expert view of the empirical evidence on ethical consumption, incorporating perspectives from marketing, psychology and sociology. It takes both a …
Ethical Consumption
A Research Overview
Inbunden, 2023
969 kr
Lägg i varukorg
Arising from foundations in green and eco-consumerism, ethical consumption is a multidisciplinary area of research. This shortform book presents an expert view of the empirical evidence on ethical consumption, incorporating perspectives from marketing, psychology and sociology.It takes both a …
Ethical Consumption
A Research Overview
Häftad, 2024
318 kr
Lägg i varukorg
Arising from foundations in green and eco-consumerism, ethical consumption is a multidisciplinary area of research. This shortform book presents an expert view of the empirical evidence on ethical consumption, incorporating perspectives from marketing, psychology and sociology.It takes both a …
Creativity and Innovation in the Fashion Business
Contemporary Issues in Fashion Design and Product Development
Av Helen Goworek, Fiona Bailey
Häftad, 2024
602 kr
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Creativity and Innovation in the Fashion Business explores the ways in which creativity and innovation play a central role across the fashion industry, paying particular attention to design and technical perspectives. This topic is examined through careful theoretical analysis, incorporating the …
Creativity and Innovation in the Fashion Business
Contemporary Issues in Fashion Design and Product Development
Av Helen Goworek, Fiona Bailey
Inbunden, 2024
2126 kr
Lägg i varukorg
Creativity and Innovation in the Fashion Business explores the ways in which creativity and innovation play a central role across the fashion industry, paying particular attention to design and technical perspectives. This topic is examined through careful theoretical analysis, incorporating the …
Creativity and Innovation in the Fashion Business
Contemporary Issues in Fashion Design and Product Development
Av Fiona Bailey, Helen Goworek
E-bok, 2024
731 kr
Lägg i varukorg
Creativity and Innovation in the Fashion Business explores the ways in which creativity and innovation play a central role across the fashion industry, paying particular attention to design and technical perspectives. This topic is examined through careful theoretical analysis, incorporating the …
Creativity and Innovation in the Fashion Business
Contemporary Issues in Fashion Design and Product Development
Av Fiona Bailey, Helen Goworek
E-bok, 2024
731 kr
Lägg i varukorg
Creativity and Innovation in the Fashion Business explores the ways in which creativity and innovation play a central role across the fashion industry, paying particular attention to design and technical perspectives. This topic is examined through careful theoretical analysis, incorporating the …
Careers in Fashion and Textiles
Häftad, 2006
438 kr
Lägg i varukorg
This book provides an overview of how the industry operates and describes the variety of jobs available. The responsibilities within design, technical and media roles are explained, supported by case studies of people currently working in companies from designer to high street level. Advice is …
Fashion Buying
Häftad, 2007
438 kr
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Fashion buying, a key component in fashion retailing, is second only to design as a career option for fashion graduates. The buyer has a central role in influencing what consumers choose to wear and in determining whether a fashion retailing company succeeds or fails. Buying is a multi-faceted job, …
Palgrave Handbook of Sustainability in Fashion
Av Claudia E. Henninger, Panayiota Alevizou m. fl.
Inbunden, 2024
2510 kr
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The impact of the fashion industry on the environment is undoubtedly size-able. In response, the last decade has seen various changes in the fashion industry landscape, from new digital technologies that enhance zero waste productions, the emergence of the digital platform economy, to the …
Palgrave Handbook of Sustainability in Fashion
Av Helen Goworek, Daniella Ryding m. fl.
E-bok, 2024
3348 kr
Lägg i varukorg
The impact of the fashion industry on the environment is undoubtedly size-able. In response, the last decade has seen various changes in the fashion industry landscape, from new digital technologies that enhance zero waste productions, the emergence of the digital platform economy, to the …
Palgrave Handbook of Sustainability in Fashion
Av Claudia E. Henninger, Panayiota Alevizou m. fl.
Häftad, 2025
2585 kr
Lägg i varukorg
The impact of the fashion industry on the environment is undoubtedly size-able. In response, the last decade has seen various changes in the fashion industry landscape, from new digital technologies that enhance zero waste productions, the emergence of the digital platform economy, to the …
Sustainability in Fashion
A Cradle to Upcycle Approach
Av Claudia E. Henninger, Panayiota J. Alevizou m. fl.
Inbunden, 2017
1805 kr
Lägg i varukorg
This book provides a critical insight into sustainability and fashion in a retailing and marketing context. Examining a truly global industry, Sustainability in Fashion offers international application with a view to contextualising important developments within the industry. Contributors use their …
Sustainability in Fashion
A Cradle to Upcycle Approach
Av Daniella Ryding, Helen Goworek m. fl.
E-bok, 2017
2317 kr
Lägg i varukorg
This book provides a critical insight into sustainability and fashion in a retailing and marketing context. Examining a truly global industry, Sustainability in Fashion offers international application with a view to contextualising important developments within the industry. Contributors use their …
Sustainability in Fashion
A Cradle to Upcycle Approach
Av Claudia E. Henninger, Panayiota J. Alevizou m. fl.
Häftad, 2018
1598 kr
Lägg i varukorg
This book provides a critical insight into sustainability and fashion in a retailing and marketing context. Examining a truly global industry, Sustainability in Fashion offers international application with a view to contextualising important developments within the industry. Contributors use their …