Peter Sims – författare

How did Pixar go from producing CAT scan images to winning Oscars?How did Steve Jobs turn Apple into a world-beating company?How does Amazon's culture encourage innovation?How can you find the creative solutions demanded by our ever-changing world?The answer, according to renowned business thought-leader Peter Sims, is LITTLE BETS. In these fast-moving times, it's next to impossible to predict what's around the corner, and harder still to formulate a foolproof plan to deal with it. Truly innovative companies, Sims argues, don't get caught up in projections and predictions. Instead, they embrace uncertainty, take a chance, fail quickly and learn fast. This method has formulated thousands of modern advances, from Google's PageRank to Starbucks coffee shops - if you harness its power, what could you achieve?

“An enthusiastic, example-rich argument for innovating in a particular way—by deliberately experimenting and taking small exploratory steps in novel directions. Light, bright, and packed with tidy anecdotes” (The Wall Street Journal).What do Apple CEO Steve Jobs, comedian Chris Rock, prize-winning architect Frank Gehry, and the story developers at Pixar films all have in common? Bestselling author Peter Sims found that rather than start with a big idea or plan a whole project in advance, they make a methodical series of little bets, learning critical information from lots of little failures and from small but significant wins. Reporting on a fascinating range of research, from the psychology of creative blocks to the influential field of design thinking, Sims offers engaging and illuminating accounts of breakthrough innovators at work, and a whole new way of thinking about how to navigate uncertain situations and unleash our untapped creative powers.

How did Pixar go from producing CAT scan images to winning Oscars?How did Steve Jobs turn Apple into a world-beating company?How does Amazon's culture encourage innovation?How can you find the creative solutions demanded by our ever-changing world?The answer, according to renowned business thought-leader Peter Sims, is LITTLE BETS. In these fast-moving times, it's next to impossible to predict what's around the corner, and harder still to formulate a foolproof plan to deal with it. Truly innovative companies, Sims argues, don't get caught up in projections and predictions. Instead, they embrace uncertainty, take a chance, fail quickly and learn fast. This method has formulated thousands of modern advances, from Google's PageRank to Starbucks coffee shops - if you harness its power, what could you achieve?

Hundreds of years from now, anthropologists will puzzle: twenty-first century humans lived in some of the wealthiest societies in history, yet only a minority of us, around a third, reported being happy. Why? One big problem is that so many of us feel trapped, playing a part rather than being our true selves; pursuing an expected path to success, which is supposed to bring happiness but that doesn’t actually excite us or nurture our souls. Is this you? Perhaps you feel out of your natural element much of the time, undervalued, or left behind. Maybe you long to break free and stop following the herd.Let’s face it, though. We live in a white-sheep world, and that’s where Peter Sims initially found himself, working inside the capital markets of London. As “just another suit chasing the next sip of sugar water” in the hamster wheel of life, Sims and his colleagues wondered if there’s a better life on the other side?Turns out, the black sheep were everywhere, doing things differently—starting with living life. If the thought of freeing your inner child exhilarates you, we invite you to crack open this book. If you yearn to dance to your own music, read on. If the idea of black sheep reinventing the world from the ground up excites you, join Peter as he shares his deeply personal journey and the development of the Black Sheep movement