Peter Wills – författare
Visar alla böcker från författaren Peter Wills. Handla med fri frakt och snabb leverans.
2 produkter
Essentials of Marketing Research
Av Naresh Malhotra, David Birks m. fl.
Häftad, 2013
1254 kr
Lägg i varukorg
This new book offers all the authority of Naresh Malhotra’s best-selling Marketing Research title combined with lots of European examples and a clear focus on helping students to understand how to diagnose and direct research questions that will support marketing decision making. Beyond this, …
Essentials of Marketing Research, Global Edition
Av Naresh Malhotra, David Birks m. fl.
Häftad, 2014
1141 kr
Lägg i varukorg
For courses in Marketing Research at two- and four-year colleges and universities An engaging, do-it-yourself approach to marketing research Essentials of Marketing Research: A Hands-On Orientation presents a concise overview of marketing research via a do-it-yourself approach that engages …
