Inbunden, Engelska, 2026
387 kr
Skickas inom 5-8 vardagar
Philip Graves – författare
Visar alla böcker från författaren Philip Graves. Handla med fri frakt och snabb leverans.
6 produkter
6 produkter
- Häftad, Engelska, 2026
276 kr
Skickas inom 5-8 vardagar
- Häftad, Engelska, 2013
170 kr
Skickas inom 5-8 vardagar
Available in paperback for the first time, this new updated and revised second edition of Consumerology: The Truth About Consumers and the Psychology of Shopping contains a new preface and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers; the ways in which we are manipulated into buying things we don't want; the ways in which we deceive ourselves; and the cutting edge behavioural science being used to change our habits to even more significant degrees. - E-bokEngelska, 2013
44 kr
Läs direkt efter köp
This new updated and revised second edition of Consumerology: The Truth About Consumers and the Psychology of Shopping contains a new preface and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers; the ways in which we are manipulated into buying things we don''t want; the ways in which we deceive ourselves; and the cutting edge behavioural science being used to change our habits to even more significant degrees. - Del 1 - Graves's Studies in the History of Astrology
Technical & Planetary Developments in Astrology
Häftad, Engelska, 2025346 kr
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- E-bokKinesiska, 2019
145 kr
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Philip Graves believes the most important factor that affects consumers' perception of products is subconsciousness. The key to our understanding of consumers' true thoughts lies in the exploration of consumers' true behaviors, rather than the answers given by them after careful consideration. Starting with the perspective of psychology, Consumer.ology analyzes the characteristics of consumers' unconscious purchasing psychology, unconscious influence of shopping environment on consumers, consumers' inherent habit of inertia thinking, and the influence of group thinking on customers step by step with nine chapters, to help marketers understand consumers' psychology and provide consumers with intimate products or services. Moreover, it also provides a brand-new perspective to analyze the innovation and future development of the consumer market.
