Bokus

PILLER FRANK T – författare

Visar alla böcker från författaren PILLER FRANK T. Handla med fri frakt och snabb leverans.

1 produkter

  1. PILLER FRANK T, Frank T Piller, Mitchell M Tseng - HANDBOOK OF RESEARCH IN MASS CUSTOMIZATION AND PERSONALIZATION (IN 2 VOLUMES), Inbunden. Tillgänglighet: Lägg i varukorg

    HANDBOOK OF RESEARCH IN MASS CUSTOMIZATION AND PERSONALIZATION (IN 2 VOLUMES)

    Av PILLER FRANK T, Frank T Piller m. fl.

    Inbunden, 2010

    5896 kr

    Lägg i varukorg

    A growing heterogeneity of demand, the advent of “long tail markets”, exploding product complexities, and the rise of creative consumers are challenging companies in all industries to find new strategies to address these trends. Mass customization (MC) has emerged in the last decade as the premier …