Rajkumar Venkatesan – författare
Visar alla böcker från författaren Rajkumar Venkatesan. Handla med fri frakt och snabb leverans.
3 produkter
Marketing Analytics
Essential Tools for Data-Driven Decisions
Av Rajkumar Venkatesan, Paul W. Farris m. fl.
Inbunden, 2021
440 kr
Lägg i varukorg
The authors of the pioneering Cutting-Edge Marketing Analytics return to the vital conversation of leveraging big data with Marketing Analytics: Essential Tools for Data-Driven Decisions, which updates and expands on the earlier book as we enter the 2020s. As they illustrate, big data analytics is …
Marketing Analytics
Essential Tools for Data-Driven Decisions
Av Ronald T. Wilcox, Paul W. Farris m. fl.
E-bok, 2021
587 kr
Lägg i varukorg
The authors of the pioneering Cutting-Edge Marketing Analytics return to the vital conversation of leveraging big data with Marketing Analytics: Essential Tools for Data-Driven Decisions, which updates and expands on the earlier book as we enter the 2020s. As they illustrate, big data analytics is …
AI Marketing Canvas, Second Edition
A Five-Step AI Plan for Marketers
Av Rajkumar Venkatesan, Jim Lecinski
Häftad, 2026
294 kr
Lägg i varukorg
Five essential steps to take you from "zero to superhero" with AI for marketingFor marketers, the landscape is shifting underfoot. Artificial intelligence is no longer a futuristic concept but a present-day reality, rewriting the rules of relevance, differentiation, and connection. Navigating this …
