Raouf Ahmad Rather – författare
Visar alla böcker från författaren Raouf Ahmad Rather. Handla med fri frakt och snabb leverans.
10 produkter
Brand Co-Creation Tourism Research
Contemporary Issues and Challenges
E-bok, 2023
2101 kr
Lägg i varukorg
Responding to the rapidly changing business landscape (including advances in social media and information technology) and the COVID-19 pandemic where customers, visitors, or tourists have become more connected, accessible, and informed than ever before, many brands and firms are investing in brand …
Brand Co-Creation Tourism Research
Contemporary Issues and Challenges
E-bok, 2023
2147 kr
Lägg i varukorg
Responding to the rapidly changing business landscape (including advances in social media and information technology) and the COVID-19 pandemic where customers, visitors, or tourists have become more connected, accessible, and informed than ever before, many brands and firms are investing in brand …
Consumer Behaviour in Contemporary Tourism Research
A Research Companion
Av Raouf Ahmad Rather, Huda Khan
Inbunden, 2026
3848 kr
Kommande
This book provides a comprehensive and contemporary exploration of consumer behaviour in tourism, offering interdisciplinary perspectives that connect theory, research, and real-world industry practices to support strategic decision-making and development of consumer-centric tourism.Integrating …
Brand Co-Creation Tourism Research
Contemporary Issues and Challenges
Inbunden, 2023
1811 kr
Lägg i varukorg
Responding to the rapidly changing business landscape (including advances in social media and information technology) and the COVID-19 pandemic where customers, visitors, or tourists have become more connected, accessible, and informed than ever before, many brands and firms are investing in brand …
Contemporary Approaches Studying Customer Experience in Tourism Research
Av Raouf Ahmad Rather, Dhouha Jaziri
E-bok, 2022
1207 kr
Lägg i varukorg
Contemporary Approaches Studying Customer Experience in Tourism Research develops approaches and related methods to understand, analyze, and evaluate the tourist consumption experience under its different forms and stages (before, during and after the experience), offering a broader view by …
Contemporary Approaches Studying Customer Experience in Tourism Research
Av Dhouha Jaziri, Raouf Ahmad Rather
Inbunden, 2022
1112 kr
Lägg i varukorg
Contemporary Approaches Studying Customer Experience in Tourism Research develops approaches and related methods to understand, analyze, and evaluate the tourist consumption experience under its different forms and stages (before, during and after the experience), offering a broader view by …
Contemporary Approaches Studying Customer Experience in Tourism Research
Av Raouf Ahmad Rather, Dhouha Jaziri
E-bok, 2022
1207 kr
Lägg i varukorg
Contemporary Approaches Studying Customer Experience in Tourism Research develops approaches and related methods to understand, analyze, and evaluate the tourist consumption experience under its different forms and stages (before, during and after the experience), offering a broader view by …
Consumer Brand Relationships in Tourism
An International Perspective
Inbunden, 2024
2580 kr
Lägg i varukorg
This book provides a comprehensive overview of consumer-brand relationships (CBR) in tourism and hospitality marketing management, including pre-, during- and post-COVID-19 pandemic. It critically investigates the current debates and questions within the field and includes both theory and practical …
Consumer Brand Relationships in Tourism
An International Perspective
E-bok, 2024
3276 kr
Lägg i varukorg
This book provides a comprehensive overview of consumer-brand relationships (CBR) in tourism and hospitality marketing management, including pre-, during- and post-COVID-19 pandemic. It critically investigates the current debates and questions within the field and includes both theory and practical …
Consumer Brand Relationships in Tourism
An International Perspective
Häftad, 2025
2580 kr
Lägg i varukorg
This book provides a comprehensive overview of consumer-brand relationships (CBR) in tourism and hospitality marketing management, including pre-, during- and post-COVID-19 pandemic. It critically investigates the current debates and questions within the field and includes both theory and practical …
