Richard Lee – författare

Opportunities in Animal and Pet Careers offers job seekers essential information about a variety of careers for animal lovers. The book includes training and education requirements, salary statistics, and professional and Internet resources.

People need a creed and a cause, and today millions of patriotic Americans are finding their voices.

They say the best indicator of the future is history. How things have been can be a powerful signal of how they will be. But what will be our role in shaping the future for this country?

In The Coming Revolution Dr Richard G. Lee powerfully explains that a new revolution is coming. It may be in the streets of our nation’s capitol—as we saw in Europe last year—or, better yet, in voting booths across America. Signs from our nation’s past and present ring out the truth: a second American revolution is near at hand.

Using this country’s rich heritage of liberty and democracy as a roadmap toward where we could be headed, Dr. Lee brings thoughtful clarity to the ever-growing probability of such a revolution in America; illuminating the important reminder that the voices of every revolution have been—and always will be—the ordinary everyman.

Discover how you can be a part of this country’s social, political, and moral reform and how faith in God serves as the one truth that can provide both individual and national guidance for America’s next revolution.

“A powerful reminder about why America is great and worth fighting for.”

—Lt. Colonel Oliver L. North, USMC (Ret.)

“Within this book Dr. Richard Lee clearly reveals how the intolerable conditions being forced upon the American people by Washington’s current administration will lead to a certain and powerful explosion of predictable consequences.”

—Michael Reagan

The consumer packaged goods (CPG) industry is dominated by major Western brands. The dominance of such major brands extends to burgeoning Asian markets. These conglomerates often rely on packaging as a strategic tool to entice Asian consumers. This book illustrates how packaging as a marketing tool is more than simply changing the label or translating the brand into vernacular language. It examines how different packaging elements (e.g. information, imagery, packaging type) can help to communicate product values to Asian consumers.

Drawing upon rich knowledge of the Asian CPG markets with extensive findings from fieldworks in the key Asian markets, this book explains how Western brands are localising their packaging design in Asian markets. It provides invaluable insight into how major Western CPG brands have relied heavily on their packaging strategies to compete not only against domestic brands but also against other foreign brands.

The book includes in-depth interviews with brand managers of several major Western CPG brands and retailers, and sheds light on emerging trends of CPG packaging in Asia.