Robert C. Blattberg – författare
Visar alla böcker från författaren Robert C. Blattberg. Handla med fri frakt och snabb leverans.
3 produkter
Database Marketing
Analyzing and Managing Customers
Av Robert C. Blattberg, Byung-Do Kim m. fl.
Inbunden, 2008
2025 kr
Lägg i varukorg
Database marketing is at the crossroads of technology, business strategy, and customer relationship management. Enabled by sophisticated information and communication systems, today’s organizations have the capacity to analyze customer data to inform and enhance every facet of the enterprise—from …
Database Marketing
Analyzing and Managing Customers
Av Scott A. Neslin, Byung-Do Kim m. fl.
E-bok, 2010
1838 kr
Lägg i varukorg
Database marketing is at the crossroads of technology, business strategy, and customer relationship management. Enabled by sophisticated information and communication systems, today’s organizations have the capacity to analyze customer data to inform and enhance every facet of the enterprise—from …
Database Marketing
Analyzing and Managing Customers
Av Robert C. Blattberg, Byung-Do Kim m. fl.
Häftad, 2009
1468 kr
Lägg i varukorg
Database marketing is at the crossroads of technology, business strategy, and customer relationship management. Enabled by sophisticated information and communication systems, today’s organizations have the capacity to analyze customer data to inform and enhance every facet of the enterprise—from …
