Robert J. Stevens – författare
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4 produkter
4 produkter
Häftad, Engelska, 2016
226 kr
Skickas inom 5-8 vardagar
Diagnosed with attention deficit hyperactivity disorder, oppositional defiance disorder and pervasive developmental disorder in the early 1990s, Robert Stevens was an exceptionally intelligent child who could not function in a mainstream environment. Being the “problem child” of every play group, sports club and extracurricular activity he joined, Robert had no friends, no internal means of self-control, no “off switch” and - as his parents, Robert and Catherine Stevens, were warned - perhaps no real future. Thinking it for the best, Robert's parents did what the experts told them to do. Despite having a remarkably high IQ, Robert was placed in a special education programme, under a psychiatrist's care and on several powerful medications, including Ritalin and Prozac. Unfortunately, nothing worked quite as intended and Robert suffered from nearly every side effect these drugs had to offer. Robert's parents saw they were losing him. Witnesses to Robert's drastic mood swings and anxious displays, they did not know whether they were seeing their son or the results of the medications he was taking. While initially helpful, the special education class began to create its own world of problems, with Robert taking a step backwards for each step forward. Desperate, the Stevens family turned to holistic therapies. Amazingly, Robert began to show improvement. Wondering why their son's doctors had discouraged such strategies, Robert and Catherine started researching new approaches on their own. Using non-traditional approaches, Robert was found. By third grade, he was off all drugs, attending a mainstream school, making friends and simply being himself. FINDING ROBERT chronicles one family's journey through the world of developmental disorders. It depicts the struggles faced, examines the decisions made, and offers a thorough analysis of the therapies utilised. Amid sadness and confusion, with strength and resolve, Robert and Catherine regained their son and undertook a mission to change the way we look at these conditions.
Häftad, Engelska, 2012
287 kr
Skickas inom 5-8 vardagar
Häftad, Engelska, 2009
156 kr
Skickas inom 5-8 vardagar
Häftad, Engelska, 2021
1 147 kr
Skickas inom 5-8 vardagar
A thorough update to a best-selling text emphasizing how marketing solves a wide range of health care problemsThere has been an unmet need for a health care marketing text that focuses on solving real-world health care problems. The all new second edition of Strategic Marketing for Health Care Organizations meets this need by using an innovative approach supported by the authors' deep academic, health management, and medical experience.Kotler, Stevens, and Shalowitz begin by establishing a foundation of marketing management principles. A stepwise approach is used to guide readers through the application of these marketing concepts to a physician marketing plan. The value of using environmental analysis to detect health care market opportunities and threats then follows. Readers are shown how secondary and primary marketing research is used to analyze environmental forces affecting a wide range of health care market participants.The heart of the book demonstrates how health management problems are solved using marketing tools and the latest available market data and information. Since the health care market is broad, heterogenous, and interconnected, it is important to have a comprehensive perspective. Individual chapters cover marketing for consumers, physicians, hospitals, health tech companies, biopharma companies, and social cause marketing – with strategies in this last chapter very relevant to the Covid-19 pandemic. Each chapter gives readers the opportunity to improve marketing problem-solving skills through discussion questions, case studies, and exercises.