Ronald Melicher – författare

Master each step of the complete "life cycle" of a firm with Leach/Melicher's ENTREPRENEURIAL FINANCE, 7E. This edition vividly explains the theories, corporate finance tools and techniques you need to start, build and eventually harvest a successful entrepreneurial venture today. Using an inviting presentation, this book emphasizes sound financial management practices as you learn how to secure financing, use business cash flow models and strategically position your early-stage company. You also learn to interact effectively with financial institutions and regulatory agencies that can impact venture growth and ensure liquidity for investors. Updates throughout this edition feature real examples as well as in-depth capstone cases and mini-cases drawn from actual entrepreneurial ventures and common financial scenarios. Strengthen your entrepreneurial skills as you study key concepts, such as venture capital funds, clean tech, sustainable sales growth, strategic alliances, licensing agreements and exit strategies.

Walking you step by step through a complete "life cycle" of a firm, ENTREPRENEURIAL FINANCE, 6e, vividly explains the theories, knowledge, and corporate finance tools and techniques you need to start, build, and eventually harvest a successful entrepreneurial venture. Extremely reader friendly, the text includes a strong emphasis on sound financial management practices as it explores how to secure financing, use business cash flow models, and strategically positioning your early-stage company. It also teaches you how to effectively interact with financial institutions and regulatory agencies that can affect venture growth and enable liquidity for investors. Based on real-life entrepreneurial ventures and common financial scenarios, numerous examples, mini-cases and even in-depth capstone cases bring to life such key concepts as venture capital funds, institutional investors, strategic alliances, the role of business angels, licensing agreements, exit strategies, and more.