Rudolf R. Sinkovics – författare

New Zealand (NZ) offers an astonishing story regarding its Covid-19 response. This book argues that NZ offers lessons for business and management actors across various geographical and political contexts in the world. In this book, we draw attention to problems and challenges posed by the Covid-19 pandemic from a functional management and organisational perspective. In particular, contributors explore centralised and decentralised decision-making, the notion of economic growth, well-being on a national level and on a personal level, and business recovery and how NZ’s exporting and internationalisation strategies have been affected by Covid-19. The intricate complexity of globalised supply chains, the consequences of low levels of buffer in optimised outsourcing and offshoring agreements and the criticality of ‘non-critical’ labour for the seamless functioning and organisation of society are also examined. Finally, the contributors explore the NZ Covid-19 response’s geopolitical significance beyond the Pacifica/Oceania region. In so doing, they illuminate how the NZ experience can offer insights and learning for business and management in other countries.This book will be key reading for business and organisational scholars interested in international business, internationalization and the geo-political and business implications of the Covid-19 pandemic.

New Zealand (NZ) offers an astonishing story regarding its Covid-19 response. This book argues that NZ offers lessons for business and management actors across various geographical and political contexts in the world. In this book, we draw attention to problems and challenges posed by the Covid-19 pandemic from a functional management and organisational perspective. In particular, contributors explore centralised and decentralised decision-making, the notion of economic growth, well-being on a national level and on a personal level, and business recovery and how NZ’s exporting and internationalisation strategies have been affected by Covid-19. The intricate complexity of globalised supply chains, the consequences of low levels of buffer in optimised outsourcing and offshoring agreements and the criticality of ‘non-critical’ labour for the seamless functioning and organisation of society are also examined. Finally, the contributors explore the NZ Covid-19 response’s geopolitical significance beyond the Pacifica/Oceania region. In so doing, they illuminate how the NZ experience can offer insights and learning for business and management in other countries.This book will be key reading for business and organisational scholars interested in international business, internationalization and the geo-political and business implications of the Covid-19 pandemic.

Volume 20 of "Advances in International Marketing" guest-edited by Professors Sinkovics and Ghauri, addresses the impact on international marketing of major trends in the external and internal environment of the firm: technology-enabled international marketing research, global account management, procurement and international supplier networks, internationalization of small and entrepreneurial firms, outsourcing and offshoring, and reliability and validity issues for construct measurement. The volume is organized in four part. Part one presents a selection of papers that focus on the internationalization process of the firm. Part two combines studies with a small firm perspective and a focus on entrepreneurship. In the Part 3 on collaborative relationships, three studies examine value creation in strategic alliances, investigate reasons for international joint venture dissolution and offer a conceptual contribution on diversification - whether diversification results in a firm's value premium or a firm's value discount. Part 4 is devoted to methodological advancements. This section provides excellent examples of methodological challenges faced by today's scholars and managers alike.

The Academy of International Business (UK and Ireland Chapter)Published in association with the UK and Ireland Chapter of the Academy of International Business. This book presents the main trends in International Business, with special emphasis on how these trends can shape and help propel the field forward.

The Academy of International Business (UK and Ireland Chapter)Published in association with the UK and Ireland Chapter of the Academy of International Business. This book presents the main trends in International Business, with special emphasis on how these trends can shape and help propel the field forward.

The Sustainable Development Goal (SDG) 8 aims to promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all.