Pervez N. Ghauri – författare
Global Challenge for Multinational Enterprises
Managing Increasing Interdependence
1 453 kr
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1 663 kr
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1 719 kr
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933 kr
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1 091 kr
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International Marketing and Purchasing
From Marketing-mix to Relationships and Networks
1 925 kr
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921 kr
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4 026 kr
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864 kr
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Role of Expatriates in MNCs Knowledge Mobilization
1 467 kr
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1 543 kr
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Business, Society and Politics
Multinationals in Emerging Markets
1 705 kr
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1 784 kr
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3 237 kr
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1 482 kr
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Multinational Enterprises and Sustainable Development
1 368 kr
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1 443 kr
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808 kr
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2 011 kr
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734 kr
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Key features include:
An inclusive and systematic framework for international business negotiations, which can be applied in any negotiation context Discussions of conflict resolution and strategies used in negotiating various types of contracts, providing students with a valuable toolset for handling complex and difficult negotiations Contemporary case studies and international real-world examples, which reinforce student understanding of negotiation tactics In-depth illustrations of crucial negotiation theories and methodologies, offering students a strong academic foundation for negotiation practice.Enlightening and comprehensive, this book is an essential text for students of international business negotiations and global strategic management, and is ideal for course leaders in need of an integrated textbook which offers both a theoretical foundation and practical guidance on the landscape of negotiating internationally.
762 kr
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3 345 kr
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880 kr
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Contributors from diverse fields including marketing, entrepreneurship, strategic management and economics provide a multi-dimensional methodological approach to the analysis of exit. They consider exit both in terms of export markets and foreign direct investment, and in terms of subsequent re-entry in the same markets as well as relocation to other countries. Taking a global view, chapters, which take the shape of literature reviews, conceptual works and qualitative and quantitative studies, represent diverse regions and country contexts, such as China, the EU, Norway, Russia and the US. Providing an overview of international divestments and their associated phenomena of relocation and re-entry, the book concludes by presenting avenues for further research.
Drawing together conceptual works, case studies, quantitative studies, bibliometric analysis and meta-analysis, this timely Research Handbook will be a valuable resource for researchers and students of international business. Its use of empirical case studies will also be valuable for business practitioners interested in international divestment and export exit.
Creating a Sustainable Competitive Position
Ethical Challenges for International Firms
211 kr
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1 327 kr
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Multinational Enterprises and Terrorism
1 239 kr
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1 375 kr
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New Challenges to International Marketing
2 013 kr
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1 589 kr
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476 kr
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Jagdish N. Sheth, Charles H. Kellstadt Professor of Marketing, Goizueta Business School, Emory University, Atlanta, US
There are many texts available on International Business, but only a few provide a comprehensive coverage of emerging markets, which now play a major role in global business and therefore require deeper study and analysis.
This accessible and engaging text focuses solely on these markets and provides extensive coverage. BRICs and other major emerging markets are examined in-depth. Prominent topics regarding emerging markets such as effects of globalization, rise of disposable income, urbanization, economic reforms, new opportunities as well as characteristics of multinationals and domestic firms within such markets are discussed. Real life examples, detailed data and graphs provide a comprehensive framework for a thorough understanding.
This fully revised and updated edition reflects the current issues, changes, challenges and opportunities facing businesses in emerging markets, including entry and negotiation processes, as well as risks and strategies.
The text is accompanied by a companion website which includes full text articles for each chapter, answers to end of chapter questions, and detailed chapter slides for tutors.
This text is essential reading for advanced undergraduate and postgraduate students studying international business and emerging markets as well as practitioners who want to increase their understanding of such markets.
Visit the Companion Webiste at www.sagepub.co.uk/cavusgil
S. Tamer Cavusgil is Fuller E. Callaway Professorial Chair and Executive Director, CIBER, at Georgia State University, U.S Pervez N. Ghauri is a Professor of International Business at King's College London, UK Ayse A. Akcal is a Research Associate in International Business at King's College London, UK