Shirin Alavi – författare
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2 produkter
Managing Social Media Practices in the Digital Economy
Av Shirin Alavi, Vandana Ahuja
Inbunden, 2019
3237 kr
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Social media platforms are powerful tools that can help organizations to gather user preferences and build profiles of consumers. These sites add value to business activities, including market research, co-creation, new product development, and brand and customer management. Understanding and …
Managing Social Media Practices in the Digital Economy
Av Shirin Alavi, Vandana Ahuja
Häftad, 2019
1709 kr
Lägg i varukorg