Stefan Müller – författare
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126 produkter
126 produkter
Häftad, Engelska, 2020
799 kr
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Inbunden, Engelska, 2020
868 kr
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Häftad, Engelska, 2020
386 kr
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Inbunden, Engelska, 2020
403 kr
Skickas
Häftad, Engelska, 2020
799 kr
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Inbunden, Engelska, 2020
875 kr
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Inbunden, Engelska, 2024
2 010 kr
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Religious affiliation and religiosity of consumers can give rise to a differentiation of marketing strategy and marketing mix. They influence the values, habits and attitudes of consumers as well as their decision-making and consumption behavior. This book presents a comprehensive overview of the current state of knowledge of comparative religious research.The authors discuss the basic concepts and approaches of this interdisciplinary field. They describe central concepts of religious studies (e.g. intrinsic vs. extrinsic religiosity) and the various world religions. Then, they analyze how religiosity and religious affiliation influence consumer behavior, and what consequences this has for companies that operate across borders. How can or should they take into account the religious characteristics of their target groups?This original book will be a valuable resource for scholars of international marketing and business, consumer behavior and religious studies.
Häftad, Engelska, 2026
665 kr
Kommande
Religious affiliation and religiosity of consumers can give rise to a differentiation of marketing strategy and marketing mix. They influence the values, habits and attitudes of consumers as well as their decision-making and consumption behavior. This book presents a comprehensive overview of the current state of knowledge of comparative religious research.The authors discuss the basic concepts and approaches of this interdisciplinary field. They describe central concepts of religious studies (e.g. intrinsic vs. extrinsic religiosity) and the various world religions. Then, they analyze how religiosity and religious affiliation influence consumer behavior, and what consequences this has for companies that operate across borders. How can or should they take into account the religious characteristics of their target groups?This original book will be a valuable resource for scholars of international marketing and business, consumer behavior and religious studies.
Del 31 - Making Sense of History
Contesting Deregulation
Debates, Practices and Developments in the West since the 1970s
Inbunden, Engelska, 2017
1 960 kr
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Few would argue that many Western industrial democracies undertook extensive deregulation in the 1970s and 1980s. Yet this narrative, in its most familiar form, depends upon several historiographical assumptions that bely the complexities and pitfalls of studying the recent past. Across thirteen case studies, the contributors to this volume investigate this "deregulatory moment" from a variety of historical perspectives, including transnational, comparative, pan-European, and national approaches. Collectively, they challenge an interpretive framework that treats individual decades in isolation and ignores broader trends that extend to the end of the Second World War.
Häftad, Tyska, 2023
385 kr
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Del 88 - Studia Linguistica Germanica
Zum Germanischen Aus Laryngaltheoretischer Sicht
Mit Einer Einführung in Die Grundlagen
Inbunden, Tyska, 2007
2 161 kr
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536 kr
Skickas inom 3-6 vardagar
532 kr
Skickas inom 3-6 vardagar
515 kr
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Inbunden, Tyska, 2024
244 kr
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Del 2179 - Lecture Notes in Mathematics
Vector-Valued Partial Differential Equations and Applications
Cetraro, Italy 2013
Häftad, Engelska, 2017
488 kr
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Collating different aspects of Vector-valued Partial Differential Equations and Applications, this volume is based on the 2013 CIME Course with the same name which took place at Cetraro, Italy, under the scientific direction of John Ball and Paolo Marcellini.
Häftad, Tyska, 2012
800 kr
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Fuhrende Personlichkeiten aus Politik, Journalistik, Wirtschaft und Wissenschaft sowie Professoren und Studenten der TU Dresden setzen sich in Vortragen, Diskussionen und auf "Heissen Stuhlen" mit dem Thema "Krisenkommunikation" auseinander.
Häftad, Tyska, 2012
387 kr
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Häftad, Tyska, 2015
218 kr
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Inbunden, Tyska, 1999
2 161 kr
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Inbunden, Tyska, 2001
1 220 kr
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Inbunden, Tyska, 2011
1 175 kr
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Häftad, Tyska, 2023
409 kr
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Del 8 - IFRS Best Practice
Kapitalflussrechnung nach IFRS und DRS 21
Häftad, Tyska, 2024
537 kr
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Häftad, Tyska, 2009
407 kr
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Die Frage 'Was ist Dialektik' wirft bis heute Unklarheiten auf, zuweilen auch erhebliche Kontroversen und Ärgernisse. Aus der Perspektive der älteren Kritischen Theorie zeigt sich, dass verbindliche Angaben über Ziel und Reichweite, Inhalt und Form, Anspruch und Wirklichkeit, Genesis und Geltung einer sozialwissenschaftlich relevanten Dialektik durchaus gegeben werden können. Größe und Grenzen einer reflexiven, vermittlungslogischen Dialektik im Anschluss an Hegel und Adorno werden genauer betrachtet, dargestellt und diskutiert.
Häftad, Tyska, 2011
407 kr
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Häftad, Engelska, 1997
1 108 kr
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Current therapies for most human genetic diseases are inadequate. In response to the need for effective treatments, modern molecular genetics is providing tools for an unprecedented new approach to the treatment of diseases; e.g. the direct manipulation of mutant genes or the input on new therapeutic genes. The treatment of human disease by gene transfer has now moved from the theoretical to the practical realm. With the initiation of clinical trials involving somatic gene therapy in different countries, a critical assessment of the different aspects involved with this new technique is necessary. This volume provides an overview on all these interdisciplinary aspects by some well known experts all over the world.
Inbunden, Tyska
746 kr
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Häftad, Tyska, 2011
303 kr
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Häftad, Tyska, 2011
324 kr
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