Steven A. Eggland – författare
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1 produkt
1 produkt
Marketing HRD Within Organizations
Enhancing the Visibility, Effectiveness, and Credibility of Programs
Inbunden, Engelska, 1992
486 kr
Skickas inom 5-8 vardagar
Boost the image of your HRD department and carve a solid niche inthe organizational chart for your position. Discover how to: * Heighten the visibility of HRD* Earn employee commitment to your programs* Ensure that your programs are cost-effective and contribute tothe bottom line This handy guide explains how to use a range of marketing toolsincluding client research, cost/benefit analyses, and promotionaltechniques to implement a strategic HRD marketing plan.