Timothy E. Cook - Böcker

The ideal of a neutral, objective press has proven in recent years to be just that - an ideal. In Governing with the News, Timothy E. Cook goes far beyond the single claim that the press is not impartial to argue that the news media are in fact a political institution integral to the day-to-day operations of our government. This updated edition includes a new afterword by the author that pays close attention to two key developments in the twenty-first century: the accelerating fragmentation of the mass media and the continuing decline of Americans' confidence in the press.

The ideal of a neutral, objective press has proven in recent years to be just that - an ideal. In Governing with the News, Timothy E. Cook goes far beyond the single claim that the press is not impartial to argue that the news media are in fact a political institution integral to the day-to-day operations of our government. This updated edition includes a new afterword by the author that pays close attention to two key developments in the twenty-first century: the accelerating fragmentation of the mass media and the continuing decline of Americans' confidence in the press.

This analysis of the 1992 US presidential campaign looks at how citizens use information in the media to make their voting decisions and how politicians and the media interact to shape that information. Examining political advertisements, news coverage, ad watches and talk shows in Los Angeles, Boston, Winston-Salem, and Fargo/Moorhead, the authors chart the impact of different information environments on citizens and show how people developed images of candidates over the course of the campaign. The text also presents evidence that campaigns do matter, that citizens are active participants in the campaign process, and that their perceptions of a candidate's character is the central factor in the voting process. Although the focus is on the 1992 presidential race, the study is intended to contribute to understanding of campaigns in general, and show how election campaigns can play an important role in the long-term vitality of democracy.