Tom Hayes – författare
Visar alla böcker från författaren Tom Hayes. Handla med fri frakt och snabb leverans.
7 produkter
No Size Fits All
From Mass Marketing to Mass Handselling
Av Michael S. Malone, Tom Hayes
E-bok, 2009
80 kr
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Today’s markets have splintered into millions of powerful consumer communities— how can businesses adapt? It’s no secret that traditional mass marketing— network television, newspapers, direct mail—is dying. Consumer markets are increasingly fragmented, even as they become more connected, …
Adventures of Cabeza De Vaca
The Lost Conquistador
E-bok, 2013
55 kr
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Cabeza de Vaca was looking for adventure when he helped lead a group of Spanish explorers to North America in 1528, and he certainly found it when he washed up on the shores of Texas. Lost in the wilderness with his men and living among the Indians, he survived as a wandering merchant, a …