Tony Morris – författare

There are still many unknowns in the breeding of Thoroughbreds, but the international research coalition known as the Equine Genome Project is facilitating many new exciting discoveries. Dr Matthew Binns is a leader of the project, an enterprise set up to map the equine genome, and with racing historian and bloodstock authority Tony Morris has written this important book on the theory, practice, art and science of Thoroughbred breeding. This long-awaited book describes how man came to express pedigree and to develop theories about it, and how practical breeders behaved in the light of their understanding. It explains why many theories - including some still widely granted credibility today - are fallacious, examines the very real progress in knowledge since the principles of genetics were discovered, and focuses on the exciting developments of the last few years, when eminent geneticists have applied their expertise to the subject of the Thoroughbred. It has been the authors' endeavour to present that information in a form that may be readily understood by anyone who shares a love of the Thoroughbred and a fascination with what makes him what he is. Packed with absorbing history and cutting-edge science, this is a fascinating and illuminating book.

Practical, real-world sales advice you can apply immediately to improve your numbersIn Coffee's For Closers: The Best Real Life Sales Book You’ll Ever Read, veteran sales leader and coach Tony Morris delivers a can’t-miss, hands-on guide to becoming the best salesperson you can be. This is not a book filled with high-level theories – rather it is a book that offers innovative and easy-to-understand sales techniques you can apply immediately and integrate into your daily life as a salesperson.In the book, you'll explore tried-and-true, step-by-step tutorials on getting past gatekeepers, cold-calling, questioning, listening to customers, and crafting airtight proposals. You'll also find: Expert tips on gaining commitment and closing, as well as advice on how to handle prospects' objections and stalling tacticsWays to generate leads, build rapport with customers, prepare for your next sales call, and even manage your time wiselyStrategies for handling rejection - a frequently encountered experience for every salespersonA practical blueprint for sales success that is heavily informed by real-world experience and commonsense, Coffee's For Closers will become one of those essential resources you rely on to inform your everyday approach to sales.

Here are 66 powerful sales tips based on actual questions asked by readers of my columns in The Evening Standard, Talk Business, Sales Initiative, The Winning Edge (The magazine for the ISMM) and The Edge (The magazine for the ILM). Whether you are a 'hunter' and searching for new business, or a 'farmer' (account manager); a sales manager or director, if you are in sales, this book gives you practical ideas and answers that you can put straight into practice over the phone or face to face, and achieve better results immediately.

This book presents the proceedings of the 9th Asian South Pacific Association of Sport Psychology International Congress (ASPASP) 2022, Kuching, Malaysia, which entails the different sporting innovation themes, namely, Applied Sport and Social Psychology, Health and Exercise, Motor Control and Learning, Counselling and Clinical Psychology, Biomechanics, Data Mining and Machine Learning in Sports amongst others. It presents the state-of-the-art technological advancements towards the aforesaid themes and provides a platform to shape the future direction of sport science, specifically in the field sports and exercise psychology. ​

This book presents the proceedings of the 9th Asian South Pacific Association of Sport Psychology International Congress (ASPASP) 2022, Kuching, Malaysia, which entails the different sporting innovation themes, namely, Applied Sport and Social Psychology, Health and Exercise, Motor Control and Learning, Counselling and Clinical Psychology, Biomechanics, Data Mining and Machine Learning in Sports amongst others. It presents the state-of-the-art technological advancements towards the aforesaid themes and provides a platform to shape the future direction of sport science, specifically in the field sports and exercise psychology. ​