Torben Hansen – författare

This important book examines how the growing field of cybernetic psychology - the study of the creative complexity of the mind - can be applied to a range of different realms, tapping into the unconscious potential within us all.

Cybernetic psychology integrates theories from various schools of thought, bringing them together in one unified theory. First developed and described by Danish author and psychotherapist Ole Vedfelt. It can be used in therapeutic practice, in relation to learning and pedagogics, and as a tool for better leadership. The 15 chapters within this volume apply the theory to these as well as other areas, including ecology, creativity, mindfulness and scientific enquiry itself.

Insightful and wide-ranging, the book will appeal to psychotherapists and those working within mental health, as well as students and researchers across Education, Psychology and beyond.

This important book examines how the growing field of cybernetic psychology - the study of the creative complexity of the mind - can be applied to a range of different realms, tapping into the unconscious potential within us all.

Cybernetic psychology integrates theories from various schools of thought, bringing them together in one unified theory. First developed and described by Danish author and psychotherapist Ole Vedfelt. It can be used in therapeutic practice, in relation to learning and pedagogics, and as a tool for better leadership. The 15 chapters within this volume apply the theory to these as well as other areas, including ecology, creativity, mindfulness and scientific enquiry itself.

Insightful and wide-ranging, the book will appeal to psychotherapists and those working within mental health, as well as students and researchers across Education, Psychology and beyond.

Strengthen your understanding of the principles of marketing management with this bestselling text.

Marketing Management, 4th edition, European Edition, by Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, and Torben Hansen is considered by many as the authoritative text on the subject. The textbook covers a wide range of concepts and issues, accurately reflecting the fast-moving pace of modern marketing. Combining traditional marketing with new concepts, the text maintains accessibility, theoretical rigour, and managerial relevance.

Now in its 4th edition, Marketing Management remains current with fresh learning features including:

A key text for both undergraduate and postgraduate programmes, this edition will provide you with all the tools you need to be successful in your course.

The undisputed global bestseller in marketing management that consistently reflect changes in marketing theory and practice

A key text both for undergraduate and postgraduate programmes in Marketing Management.

An encyclopaedia of marketing, the classic Marketing Management is considered by many as the authoritative book on the subject. Inspired by the US editions, the

5th European edition of this bestselling text offers an overview of marketing through accessible, theoretically rigorous content underpinned by managerial relevance. It explores the challenges facing European marketing practitioners and admirably covers a wide range of concepts examining traditional aspects of marketing and blending them with modern and future themes.

Key features of this book include:

Featuring work from prominent European academics, new practical examples and exercises, it remains one of the most significant textbooks in marketing management.

The undisputed global bestseller in marketing management that consistently reflect changes in marketing theory and practice

A key text both for undergraduate and postgraduate programmes in Marketing Management.

An encyclopaedia of marketing, the classic Marketing Management is considered by many as the authoritative book on the subject. Inspired by the US editions, the

5th European edition of this bestselling text offers an overview of marketing through accessible, theoretically rigorous content underpinned by managerial relevance. It explores the challenges facing European marketing practitioners and admirably covers a wide range of concepts examining traditional aspects of marketing and blending them with modern and future themes.

Key features of this book include:

Featuring work from prominent European academics, new practical examples and exercises, it remains one of the most significant textbooks in marketing management.