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Trevor A. Smith – författare

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5 produkter

  1. Trevor A. Smith, Kenroy C. Wedderburn - Compulsive Buying, Inbunden. Tillgänglighet: Lägg i varukorg

    Compulsive Buying

    Consumer Traits, Self-Regulation, and Marketing Ethics

    Av Trevor A. Smith, Kenroy C. Wedderburn

    Inbunden, 2021

    1170 kr

    Lägg i varukorg

    Compulsive buying is a shopping addiction with worldwide prevalence that causes significant emotional, financial, and social problems for those afflicted by it. While most research has focused on the problem and its consequences, this book examines the intersections between consumer traits, …

  2. Trevor A. Smith, Kenroy C. Wedderburn - Compulsive Buying, Häftad. Tillgänglighet: Lägg i varukorg

    Compulsive Buying

    Consumer Traits, Self-Regulation, and Marketing Ethics

    Av Trevor A. Smith, Kenroy C. Wedderburn

    Häftad, 2023

    445 kr

    Lägg i varukorg

    Compulsive buying is a shopping addiction with worldwide prevalence that causes significant emotional, financial, and social problems for those afflicted by it. While most research has focused on the problem and its consequences, this book examines the intersections between consumer traits, …

  3. Trevor A. Smith - Marketing Effectiveness and Accountability in SMEs, Inbunden. Tillgänglighet: Lägg i varukorg

    Marketing Effectiveness and Accountability in SMEs

    A Multimethodological Approach

    Av Trevor A. Smith

    Inbunden, 2022

    1130 kr

    Lägg i varukorg

    This book sheds light on marketing effectiveness and accountability marketing in small and medium-sized enterprises (SMEs). Using a multi-method investigation, it includes a knowledge inquiry of marketing knowledge and customer knowledge, a qualitative inquiry utilizing semi structured interviews …

  4. Trevor A. Smith - Marketing Effectiveness and Accountability in SMEs, E-bok. Tillgänglighet: Lägg i varukorg

    Marketing Effectiveness and Accountability in SMEs

    A Multimethodological Approach

    Av Trevor A. Smith

    E-bok, 2022

    1502 kr

    Lägg i varukorg

    This book sheds light on marketing effectiveness and accountability marketing in small and medium-sized enterprises (SMEs). Using a multi-method investigation, it includes a knowledge inquiry of marketing knowledge and customer knowledge, a qualitative inquiry utilizing semi structured interviews …

  5. Trevor A. Smith - Marketing Effectiveness and Accountability in SMEs, Häftad. Tillgänglighet: Lägg i varukorg

    Marketing Effectiveness and Accountability in SMEs

    A Multimethodological Approach

    Av Trevor A. Smith

    Häftad, 2023

    1130 kr

    Lägg i varukorg

    This book sheds light on marketing effectiveness and accountability marketing in small and medium-sized enterprises (SMEs). Using a multi-method investigation, it includes a knowledge inquiry of marketing knowledge and customer knowledge, a qualitative inquiry utilizing semi structured interviews …