Wei-Na Lee – författare
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4 produkter
Diversity in Advertising
Broadening the Scope of Research Directions
Av Jerome D. Williams, Wei-Na Lee m. fl.
Inbunden, 2004
2433 kr
Lägg i varukorg
This volume grew out of the annual Advertising and Consumer Psychology conference sponsored by the Society for Consumer Psychology. Representing a collection of research from academics in the fields of social psychology, advertising, and marketing, the chapters all focus on discussing existing and …
Diversity in Advertising
Broadening the Scope of Research Directions
Av Curtis P. Haugtvedt, Wei-Na Lee m. fl.
E-bok, 2004
1004 kr
Lägg i varukorg
This volume grew out of the annual Advertising and Consumer Psychology conference sponsored by the Society for Consumer Psychology. Representing a collection of research from academics in the fields of social psychology, advertising, and marketing, the chapters all focus on discussing existing and …
Diversity in Advertising
Broadening the Scope of Research Directions
Av Curtis P. Haugtvedt, Wei-Na Lee m. fl.
E-bok, 2004
1027 kr
Lägg i varukorg
This volume grew out of the annual Advertising and Consumer Psychology conference sponsored by the Society for Consumer Psychology. Representing a collection of research from academics in the fields of social psychology, advertising, and marketing, the chapters all focus on discussing existing and …
Diversity in Advertising
Broadening the Scope of Research Directions
Av Jerome D. Williams, Wei-Na Lee m. fl.
Häftad, 2014
867 kr
Lägg i varukorg
This volume grew out of the annual Advertising and Consumer Psychology conference sponsored by the Society for Consumer Psychology. Representing a collection of research from academics in the fields of social psychology, advertising, and marketing, the chapters all focus on discussing existing and …