Yi Ding – författare
2 471 kr
Skickas inom 10-15 vardagar
149 kr
Skickas inom 5-8 vardagar
55 kr
Läs direkt efter köp
2 471 kr
Skickas inom 10-15 vardagar
3 157 kr
Läs direkt efter köp
1 772 kr
Skickas inom 10-15 vardagar
1 622 kr
Läs direkt efter köp
1 276 kr
Skickas inom 10-15 vardagar
3 261 kr
Skickas inom 10-15 vardagar
3 567 kr
Läs direkt efter köp
2 149 kr
Skickas inom 5-8 vardagar
2 833 kr
Läs direkt efter köp
1 721 kr
Skickas inom 10-15 vardagar
2 201 kr
Läs direkt efter köp
1 259 kr
Läs direkt efter köp
China’s event market is full of dynamic and exciting developments, innovation, new players and novel ideas, but at the same time of certain shortcomings. This new and huge market is drawing increasing attention from the event industry worldwide. The aim of this handbook is to analyse the Chinese event market, reflect on emerging trends, scrutinise the key players and identify the implica-tions for the education of future professionals in this industry.
This handbook is the first of its kind on the Chinese event market written in English. It is a collection of 27articles written by 39 authors from China, Germany, Malaysia, South Africa, the United Kingdom and the United States. The contributions embrace a mix of theoretical and practical reflections, written by academics/lecturers and practitioners alike. The focus lies on business events, such as trade fairs, conventions and corporate events. Some very specifically describe a certain trend or development; others focus on overall trends.
The handbook is divided into four chapters. Following an introductory chapter on the event market, the second chapter focuses on the event market in China from a global perspective. The third chapter reflects on management aspects in China’s event industry. The fourth and final chapter addresses the issue of educating professionals for the event industry.
1 250 kr
Skickas inom 5-8 vardagar
1 259 kr
Läs direkt efter köp
China’s event market is full of dynamic and exciting developments, innovation, new players and novel ideas, but at the same time of certain shortcomings. This new and huge market is drawing increasing attention from the event industry worldwide. The aim of this handbook is to analyse the Chinese event market, reflect on emerging trends, scrutinise the key players and identify the implica-tions for the education of future professionals in this industry.
This handbook is the first of its kind on the Chinese event market written in English. It is a collection of 27articles written by 39 authors from China, Germany, Malaysia, South Africa, the United Kingdom and the United States. The contributions embrace a mix of theoretical and practical reflections, written by academics/lecturers and practitioners alike. The focus lies on business events, such as trade fairs, conventions and corporate events. Some very specifically describe a certain trend or development; others focus on overall trends.
The handbook is divided into four chapters. Following an introductory chapter on the event market, the second chapter focuses on the event market in China from a global perspective. The third chapter reflects on management aspects in China’s event industry. The fourth and final chapter addresses the issue of educating professionals for the event industry.
335 kr
Skickas inom 5-8 vardagar
1 239 kr
Skickas inom 10-15 vardagar
1 361 kr
Läs direkt efter köp
1 372 kr
Skickas inom 5-8 vardagar
The self in the school context : mathematics self-concept and self-efficacy in PISA
262 kr
Skickas inom 5-8 vardagar
277 kr
Skickas inom 3-6 vardagar
1 292 kr
Skickas inom 10-15 vardagar
1 176 kr
Läs direkt efter köp
917 kr
Skickas inom 10-15 vardagar
1 078 kr
Skickas inom 10-15 vardagar
1 413 kr
Läs direkt efter köp
1 078 kr
Skickas inom 10-15 vardagar
1 400 kr
Skickas inom 10-15 vardagar