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An Artist’s Insights on Art AppreciationWritten by a practicing artist, this book decodes and maps the basic elements of visual art, leading the reader to a greater understanding and appreciation. Not an art history lesson per se, this illustrated guide is rather a tool kit to make the study of art and a visit to the museum truly rewarding. An entertaining and informative read, The Joy of Art offers the reader:A working art vocabulary to help you identify and explain what you’re looking atAnswers to many of the questions you may have about visual art in generalA summary of the basic criteria to consider when looking at artHighlights of the primary art genres and an introduction to the artists who pursued themMany visual examples of aesthetic considerations and practicesInteresting facts about your favorite artists and clues to why they made the choices they didA few games to test your new skillsThe Joy of Art contains 150 color photographs and many interesting insights from an artist-author who takes readers behind the curtain and into the studio to uncover what actually goes into making a work of art. If you love art, this book will take your appreciation to a new level. Not only will your enjoyment of art increase, you’ll be able to clearly communicate your understanding to others.

A one-of-a-kind guide about style and genre for theatre artisans.Theatrical Genre & Style will appeal to all theatre makers—those in performance as well as design—students, amateurs, and professionals. Traditionally, theatre practitioners receive information about style and genre from sources composed primarily for studio artisans and not theatre artisans. These books are helpful but ultimately fall short because they do not specifically apply the use of style to theatre art and practice. Theatrical Genre & Style gives theatre artists a guidebook to style and genre that is specific and tailored to their needs.  Theatrical Genre & Style defines genre and style (and the differences between them), gives relatable examples with helpful exercises, clearly explains the distinctions between artistic style, period style, and literary style, and helps readers understand how to identify, research, and utilize appropriate artistic styles for theatrical productions. Theatrical genres are listed, thoroughly explained, and examples and exercises given that are designed to elucidate. The ways theatrical scenery, costumes, lighting, sound, multi-media, acting, directing, and movement can work together to successfully utilize style is addressed in this text.Theatrical Genre & Style serves as a companion to authors Karen Brewster and Melissa Shafer's Fundamentals of Theatrical Design: A Guide to the Basics of Scenic, Costume, and Lighting Design. The two books complement one another in content, size, scope, purpose, and target audience.

From prolific design writers and educators at the SVA/NYC, Steven Heller and Molly Heintz, a compelling collection of essays and interviews for anyone interested in critiquing, explaining, or interpreting design  Writing is designing, and writers are designers. Mastering the elements of different writing styles is as important in describing a designed work as an understanding of color, texture, and material form. The design writer must make the prose as necessary and exciting to read as a designed object––from the simplest business card or product packaging to the grandest monument––must be to see and to use.    This book is for the student or the expert, the novice or the professional, who seeks to communicate. With real-world examples of how and what to write when critiquing, explaining, discovering, introducing, and interpreting a piece of design, it presents a tantalizing world of possibilities for any design writer. The collected essays include a range of styles and disciplines, from journalism, scholarship, criticism, and business. Contributors include: Sarah Boxer Akiko Busch Liz Danzico Jarrett Fuller Colette Gaiter Karrie Jacobs Mark Kingsley Julie Lasky Warren Lehrer Rob Walker Michele Y. Washington and many more! Explaining design means writing intelligibly and creatively. This book covers it all, for and through those who practice, chronicle, critique, and observe graphic, product, industrial, and architectural design.

The Groundbreaking Actor Training Guide, Enhanced with New Videos and Expert Advice from Acting ProfessionalsActors, teachers, and students of performing arts: sharpen your skills and release your potential with Actor Training the Laban Way, a groundbreaking approach to physical and vocal movement. Utilizing theories of preeminent movement theorist Rudolf Laban, acting teacher and performer Barbara Adrian integrates voice, speech, and movement training with illustrated individual and group exercises that include: Breath Support Building Dynamic Alignment Expanding Vocal Tone and Range Articulation and Rhythmic Exploration Enhancing Strength and Stamina Improving Balance and Flexibility Developing a Relationship to the Environs Revealing Your Emotional State through Physical and Vocal Action This second edition also includes an all-new chapter of advice from acting professionals on how they deploy these exercises and techniques in their acting preparation, practice, and performance. New appendices offer readers links to video supplements as well as exercises in IPA.Actor Training the Laban Way will make any performer more impulsive, imaginative, and expressive.

"A realist with a sense of humor, Chasse is both stringent and encouraging as she covers every aspect of creating a successful production." —Booklist starred reviewHow to Make and Distribute a Documentary without Losing Your Mind or Going BrokeDocumentary filmmaking requires more than just a passion for the subject––whether it be one’s personal story or that of someone else, a historical event or a startling discovery, a political movement or a heinous crime. Making a documentary and getting it in front of an audience requires determination, careful planning, money, and a strong production team. With over thirty years of experience in filmmaking, author Betsy Chasse mentors readers every step of the way with a down-to-earth approach and invaluable advice. Chapters cover topics such as:Choosing a SubjectDeveloping a Business PlanSecuring Financial BackingAssembling a Production TeamNailing Interviews and Shooting B-RollGetting through Post-ProductionDistributing and Marketing the FilmThe new edition enhances the well-regarded original title to adapt to the quick-changing media landscape, with all-new sections on updating revenue models for streaming, making the most of self-distribution and festivals, creating an algorithm-friendly marketing strategy, building your personal brand, and using AI tools thoughtfully. Both novices and experienced filmmakers will benefit from this all-inclusive guide. With the right knowledge, persistence, and The Documentary Filmmaking Master Class in their camera bags, readers will not only turn their visions into reality, they’ll be able to share the results with others and navigate the process with confidence.

Expert guidance on selling graphic design, in print and online. Attract today’s savvy design clients! A veteran designer who turned his small business into a multimillion-dollar new-media company shares his strategies for success in this new edition of the acclaimed Selling Graphic and Web Design. Donald Sparkman’s approach blurs the lines between graphic design, web design, and marketing by building strategic partnerships and thinking outside the box. No-nonsense advice for writing proposals and offering the right design solutions, plus information on providing services that fit a client’s needs and budget, have made this book indispensable. Now, in this revised and expanded version, leading Internet designers share strategies on effective marketing for the web, including pricing, billing, portfolios, ethics, brand design, web content management, brand law, and much more. Trusted advice and the latest strategies combine to make Selling Graphic and Web Design a great one-stop resource for designers in every field. • New edition of a classic • Up-to-the-minute advice on selling to internet clients • Get the top clients and keep themAllworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Music managers and artists will learn the secrets of successful management with scenarios from a manager’s work life along with the legal and business skills to master them. Through stories of real-life famous artist-manager teams, the authors analyze, criticize, and detail what a manager ought to learn to be an effective advisor and representative.The book teaches future music managers and artists how to acquire clients, negotiate contracts, develop image, administer taxes and finances, and deal with promoters, media, attorneys, and unions. A special chapter addresses artists, advising them on what to look for in a manager, how to sign fair management contracts, and how to avoid career manipulation. Packed with industry guidelines, sample contracts, and sure-fire career tips from industry icons, this book is a professional springboard for music managers, recording artists, singers, and rock bands alike.

“An excellent guide.” —Paul Holmes, The Holmes ReportPR is everything and everywhere. Now more than ever, managing social media is a nuanced and dynamic field that requires the sophisticated touch of a trained professional. What was effective ten or even five years ago is no longer relevant. In The Global PR Revolution, public relations expert Maxim Behar shows readers how to master current approaches, create content that meets a client’s needs, and evolve with ever-changing trends. Complete with insights from over seventy PR leaders worldwide, this authoritative guide discusses such topics as:  The New Rules of Social MediaHow to Speak the Language of PRModern PR Skills and ToolsHow to Measure ImpactThe Effect of Total Transparency on BusinessesInternational Perspectives on the MediaThe Future of the IndustryBehar’s knowledge, experience, and down-to-earth writing will keep readers engrossed while refining their understanding of public relations. By the time they finish, they’ll be well on their way to becoming experts in the field.

Learn everything there is to know, from project planning through marketing and analytics, about Web design!Principles of Web Design is a book about the fundamentals of clear graphic communication within the context of Web design.Author Brian D. Miller is a sought-after expert in developing product and digital branding strategies for emerging startups and Fortune 500 organizations. In Principles of Web Design, he will teach the reader the tricks of the trade and everything one should know about web design through easy, step-by-step guides and with full-color illustrations.The book has three sections, which follow the cycle of a typical Web project:  PLAN: This section focuses on the predesign phase of a Web project. Everything from project planning and brief writing to information architecture and responsive grid creation will be covered.DESIGN: The second section of Priciples of Web Design explores the enduring principles of design and the nuances that are specific to the field of Web design. OPTIMIZE: Finally, we close the loop and discover ways to enable your client to maximize the investment they’ve made in their Web site with marketing and analytics.